Hairpin

Shoppers searched for this 407K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €87K a year.

Searches, last 12 months

407K

Growth, 90 days vs prior 90

-1.2%

Conversion, latest week

2.5%

Market size, estimated

€87Ka year

Peak month

December1.4× the quietest month

Top search term

french pin92K searches a year

Listings sell for €8.58 on average, from €4.30 to €26.21. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At €8.58 that is €858 to €2K a year per listing.

Average price

€8.58under the $15 to $100 sweet spot

Price range

€4.30–€26.21

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

€858–€2K

Returns

1.4%of orders · Amazon Germany median 1.1%

90% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #251 within Haarschmuck. It carries 2,818 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

98%

Out of stock, average day

7.3%

Average rank

#251in Haarschmuck

Average rating

4.21 starsAmazon Germany average 4.37 stars

Average reviews

2,818per listing

Listings tracked

42

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

25 months