Haarturban

Shoppers searched for this 319K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -15.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €120K a year.

Searches, last 12 months

319K

Growth, 90 days vs prior 90

-15.1%

Conversion, latest week

3.5%

Market size, estimated

€120Ka year

Peak month

December1.8× the quietest month

Top search term

haarturban58K searches a year

Listings sell for €10.74 on average, from €6.80 to €17.45. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At €10.74 that is €5K to €8K a year per listing.

Average price

€10.74under the $15 to $100 sweet spot

Price range

€6.80–€17.45

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

€5K–€8K

Returns

1.2%of orders · Amazon Germany median 1.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #22 within Haarschmuck. It carries 5,243 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

1.4%

Average rank

#22in Haarschmuck

Average rating

4.50 starsAmazon Germany average 4.37 stars

Average reviews

5,243per listing

Listings tracked

24

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

36 months