Is Haarteile Echthaar profitable to sell on Amazon Germany?

Flapen scores Haarteile Echthaar 48 out of 100 on Amazon Germany, a Fail. Shoppers spend €96K a year across 52 tracked products. 1 of the 15 products launched in the last year cleared the first-year sales bar. Search demand grew -13.2% in the last 90 days.

How competitive is the Haarteile Echthaar niche on Amazon Germany?

22 brands and 27 sellers compete in Haarteile Echthaar on Amazon Germany. The top 5 Haarteile Echthaar products take 34% of clicks, and the top 5 brands take 51%.

What do buyers complain about in Haarteile Echthaar?

Haarteile Echthaar buyers on Amazon Germany complain most about Farbe, Gewicht schwer, and Haarverwandt. An estimated 9.4% of orders come back, which is high.

When does demand for Haarteile Echthaar peak?

Search demand for Haarteile Echthaar on Amazon Germany peaks in Feb, and the busiest month runs 1.8× the quietest.

What does it cost to enter the Haarteile Echthaar niche?

Haarteile Echthaar sells for €13.43 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €5.65 to €35.66. The average product has 1,510 reviews, the count a new listing must catch up to.

Haarteile Echthaar

Fail

An estimated 9.4% of orders come back, so Haarteile Echthaar is a Fail.

Filters No Dominant Brand Quality Gap High Returns

Flapen Score: 48
48 / 100Top 45% of 1,260 Kosmetik niches · +1 vs the category median of 47
Market size: €96K/yr821K searches / yr
90-day growth: -13.2%search demand this quarter
Competition: 34%top-5 click share · 22 brands · 27 sellers

Flapen Score

Haarteile Echthaar against its category

The dotted line is the Kosmetik average. Past it, Haarteile Echthaar is stronger. Inside it, weaker.

48Fail

This niche Category average

See the method

Market

The Haarteile Echthaar market on Amazon at a glance

Shoppers on Amazon Germany searched for Haarteile Echthaar 821K times last year and spent an estimated €96K. The top 5 brands take 51% of clicks. Demand peaks in Feb. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 821K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €96K a year.

Searches, last 12 months: 821K
Growth, 90 days vs prior 90: -13.2%
Conversion, latest week: 0.9%
Market size, estimated: €96Ka year
Peak month: February1.8× the quietest month
Top search term: haarteile echthaar180K searches a year

02 · Price

A sale here is worth €13.43.

Listings sell for €13.43 on average, from €5.65 to €35.66. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At €13.43 that is €0 to €1K a year per listing.

Average price: €13.43under the $15 to $100 sweet spot
Price range: €5.65–€35.66
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 6K–8K
Units per listing a year: 0–100
Revenue per listing a year: €0–€1K
Returns: 9.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.9% of listings are out of stock. The average listing ranks #56 within Haarverlängerungen & Perücken. It carries 1,510 reviews at 3.96 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 100%
Out of stock, average day: 10.9%
Average rank: #56in Haarverlängerungen & Perücken
Average rating: 3.96 starsAmazon Germany average 4.37 stars
Average reviews: 1,510per listing
Listings tracked: 52

04 · Newcomers

1 of last year's 15 launches cleared the first-year sales bar.

15 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 15
Successful launches: 1Amazon's first-year sales bar
Average brand age: 28 months

Products

Top Haarteile Echthaar products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

22 falling

Sellers

Top-5 brand share

51%

Top 20: 98%

Top-5 click share

34%

Top 20: 67%

Open market

41%

Brand 118%
Brand 29%
Brand 38%
Brand 48%
Brand 58%
Brand 68%

Demand

Haarteile Echthaar search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Feb · busiest ÷ quietest = 1.8×

Search terms

Top Haarteile Echthaar search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

haarteile echthaar180K/yr -14.1%0.3% conv.
haarteil152K/yr -23.1%0.4% conv.
haarteil mit klammer78K/yr -4.7%0.2% conv.
haarteile für dünnes haar75K/yr -1.4%0.2% conv.
haarteile73K/yr -18.4%0.2% conv.
dutt haarteil48K/yr -10.9%0.7% conv.
haarteil dutt35K/yr +2.2%0.9% conv.
haargummi mit haaren31K/yr +11.4%0.9% conv.
haarteil blond27K/yr -31.0%0.7% conv.
haarteil mit gummiband26K/yr -16.9%0.5% conv.

Reviews and returns

What reviews say buyers love and hate about Haarteile Echthaar

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Qualität insgesamt”

18%of negative reviews mention “Farbe”

9.4%of orders come back

“War leider nicht ganz meine Farbe”

A buyer, on “Farbe”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

All Kosmetik niches

Best Flapen score

The highest-scoring niches we track right now, across every category.

All tracked niches

Ameisenköder

€2.3M/yr+499.6%

Wasserpistole

€2.2M/yr+734.9%

Pool Thermometer

€839K/yr>1,000%

Maulwurf Vertreiber

€2.0M/yr+17.4%

Gartenschlauch

€2.6M/yr+304.9%

FAQ

Common Haarteile Echthaar questions

Answered from the same tracked data.

Categories