Haarpflege

Shoppers searched for this 447K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -10.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €269K a year.

Searches, last 12 months

447K

Growth, 90 days vs prior 90

-10.1%

Conversion, latest week

5.3%

Market size, estimated

€269Ka year

Peak month

October1.8× the quietest month

Top search term

haarpflege133K searches a year

Listings sell for €11.28 on average, from €7.10 to €31.79. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,250 to 1,500 of them. At €11.28 that is €14K to €17K a year per listing.

Average price

€11.28under the $15 to $100 sweet spot

Price range

€7.10–€31.79

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

25K–30K

Units per listing a year

1,250–1,500

Revenue per listing a year

€14K–€17K

Returns

0.2%of orders · Amazon Germany median 1.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #10 within Haarstyling Produkte. It carries 15,155 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#10in Haarstyling Produkte

Average rating

4.58 starsAmazon Germany average 4.37 stars

Average reviews

15,155per listing

Listings tracked

12

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

55 months