Haarmaske Locken
FailThe top 5 brands take 100% of clicks, so Haarmaske Locken is a Fail.
- Flapen Score
- 45 / 100Ranks 731 of 1,260 Kosmetik niches · −2 vs the category median of 4745
- Market size
- €46K/yr95K searches / yr
- 90-day growth
- +12.3%search demand this quarter
- Competition
- 48%top-5 click share · 4 brands · 56 sellers
Flapen Score
Haarmaske Locken against its category
The dotted line is the Kosmetik average. Past it, Haarmaske Locken is stronger. Inside it, weaker.
Market
The Haarmaske Locken market on Amazon at a glance
Shoppers on Amazon Germany searched for Haarmaske Locken 95K times last year and spent an estimated €46K. All 4 brands take every click. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 5.4% of those searches ended in a purchase.
Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved +12.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €46K a year.
- Searches, last 12 months
- 95K
- Growth, 90 days vs prior 90
- +12.3%
- Conversion, latest week
- 5.4%
- Market size, estimated
- €46Ka year
- Top search term
- aussie curl14K searches a year
02 · Price
A sale here is worth €8.99.
Listings sell for €8.99 on average, from €4.43 to €23.89. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At €8.99 that is €0 to €899 a year per listing.
- Average price
- €8.99under the $15 to $100 sweet spot
- Price range
- €4.43–€23.89
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€899
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #354 within Haarmasken. It carries 424 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 1.1%
- Average rank
- #354in Haarmasken
- Average rating
- 4.48 starsAmazon Germany average 4.37 stars
- Average reviews
- 424per listing
- Listings tracked
- 28
04 · Newcomers
4 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Haarmaske Locken products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Aussie Work That Curl Cream 160ml Leave In Creme zur Definition und Feuchtigkeit für Welliges und Lockiges Haar für ein Gepflegtes Gefühl
- Price
- €6.53
- Rating
- 4.2/5
- Reviews
- 535
- Age
- 1y ago

Aussie Bouncy Curls Shampoo 1000ml Sanfte Reinigung und Feuchtigkeit für Welliges und Lockiges Haar mit Jojoba Kokos und Australischen Macadamianüssen Silikonfrei Vegan und Tierversuchsfrei
- Price
- €12.61
- Rating
- 4.5/5
- Reviews
- 554
- Age
- 1y ago

Aussie Bouncy Curls Hydrating Conditioner 1000ml Tägliche Feuchtigkeitskur für Welliges und Lockiges Haar mit Jojoba Kokos und Australischen Macadamianüssen Vegan und Tierversuchsfrei
- Price
- €17.77
- Rating
- 4.6/5
- Reviews
- 361
- Age
- 1y ago

Aussie Bouncy Curls Butter Haarmaske 500ml zum Entwirren Nähren und Tiefenpflegen von Wellen und Lockenhaar mit Jojoba Kokos und Australischen Macadamianussölen Vegan und Tierversuchsfrei
- Price
- €6.82
- Rating
- 4.4/5
- Reviews
- 489
- Age
- 1y ago

Garnier Feuchtigkeitsauffüllende Haarmaske für alle Arten von Locken Repariert & revitalisiert Mit Hyaluron und Shea-Fettsäuren Vegan Ohne Silikone Fructis Locken Methode 1 x 370 ml
- Price
- €4.50
- Rating
- 4.5/5
- Reviews
- 573
- Age
- 2y ago
Trending
estimated 90-day click momentum
Garnier Feuchtigkeitsauffüllendes Haarpflege-Set für alle Arten von Locken mit Shampoo Spülung Haarmaske Spray Lockenpflege mit Hyaluronsäure & Sheabutter Fructis Lockenmethode 4-teilig
- Price
- €14.79
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 5mo ago

Garnier Fructis Diamond Sleek Shine-Coat Glättungsspray für bis zu 100h diamantartigen Glanz Sleek-Look ohne Frizz bis 72H Hitzeschutz bis zu 230C 150 ml
- Price
- €6.47
- Rating
- 4.3/5
- Reviews
- 84
- Age
- 6mo ago

Garnier Fructis Erfrischendes Kiwi Menthol Hair Food Multi-Use Haarmaske mit Kiwi-Wasser und Menthol für Feuchtigkeit und Frische 400 ml
- Price
- €4.50
- Rating
- 4.3/5
- Reviews
- 44
- Age
- 5mo ago

Aussie SOS Super Serum All In One Leave In Pflege 160ml 100 Stunden Feuchtigkeit für Trockenes Strapaziertes Haar Spendet Feuchtigkeit und Glanz Entwirrt Hilft Spliss zu Verhindern
- Price
- €6.38
- Rating
- 4.3/5
- Reviews
- 516
- Age
- 1y ago

Aussie Spezielles Set: Bouncy Curls: Feuchtigkeitsspendendes Shampoo für trockenes lockiges und gewelltes Haar + Haarmaske mit oder ohne Aufhellung + Lockendefinierende Creme
- Price
- €21.70
- Rating
- 4.6/5
- Reviews
- 242
- Age
- 1y ago
Newest
by launch date
Garnier Feuchtigkeitsauffüllendes Haarpflege-Set für alle Arten von Locken mit Shampoo Spülung Haarmaske Spray Lockenpflege mit Hyaluronsäure & Sheabutter Fructis Lockenmethode 4-teilig
- Price
- €14.79
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 5mo ago

Garnier Fructis Erfrischendes Kiwi Menthol Hair Food Multi-Use Haarmaske mit Kiwi-Wasser und Menthol für Feuchtigkeit und Frische 400 ml
- Price
- €4.50
- Rating
- 4.3/5
- Reviews
- 44
- Age
- 5mo ago

Garnier Fructis Locken Methode Air Dry Cream definierendes Leave-In für alle Lockentypen mit Hyaluron und Shea-Fettsäuren bändigt Frizz bis zu 100H 1x260ml
- Price
- €4.59
- Rating
- 4.4/5
- Reviews
- 123
- Age
- 6mo ago

Garnier Fructis Diamond Sleek Shine-Coat Glättungsspray für bis zu 100h diamantartigen Glanz Sleek-Look ohne Frizz bis 72H Hitzeschutz bis zu 230C 150 ml
- Price
- €6.47
- Rating
- 4.3/5
- Reviews
- 84
- Age
- 6mo ago

Aussie 3MM Curls 250 ml
- Price
- €9.82
- Rating
- 4.8/5
- Reviews
- 12
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 falling
Sellers
56
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
48%
Top 20: 90%
Open market
0%
- Aussie60%
- Garnier37%
- Garnier Fructis2%
- Wella Professionals1%
- Open — no brand owns it (0%)
Demand
Haarmaske Locken search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar, Jun · busiest ÷ quietest = 4.7× · 10 of 12 months tracked
Search terms
Top Haarmaske Locken search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- aussie curl14K/yr
- garnier fructis42K/yr
- fructis17K/yr
- haarmaske locken11K/yr
- haarkur locken7K/yr
- aussie curls3K/yr
Reviews and returns
What reviews say buyers love and hate about Haarmaske Locken
We read the reviews and the return reasons for every product selling here.
“Serum Stinkt”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Haarmaske Locken questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









