Haarfarbe Schwarz
MaybeAn estimated 0.3% of orders come back. But prices span $3.58–$14.98, mostly outside the sweet spot, so Haarfarbe Schwarz is a Maybe.
- Flapen Score
- 50 / 100Top 35% of 1,260 Kosmetik niches · +3 vs the category median of 4750
- Market size
- €91K/yr177K searches / yr
- 90-day growth
- -2.1%search demand this quarter
- Competition
- 46%top-5 click share · 22 brands · 114 sellers
Flapen Score
Haarfarbe Schwarz against its category
The dotted line is the Kosmetik average. Past it, Haarfarbe Schwarz is stronger. Inside it, weaker.
Market
The Haarfarbe Schwarz market on Amazon at a glance
Shoppers on Amazon Germany searched for Haarfarbe Schwarz 177K times last year and spent an estimated €91K. The top 5 brands take 68% of clicks. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 6.3% of those searches ended in a purchase.
Shoppers searched for this 177K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €91K a year.
- Searches, last 12 months
- 177K
- Growth, 90 days vs prior 90
- -2.1%
- Conversion, latest week
- 6.3%
- Market size, estimated
- €91Ka year
- Peak month
- February1.3× the quietest month
- Top search term
- haarfarbe schwarz120K searches a year
02 · Price
A sale here is worth €8.08.
Listings sell for €8.08 on average, from €3.58 to €14.98. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At €8.08 that is €808 to €2K a year per listing.
- Average price
- €8.08under the $15 to $100 sweet spot
- Price range
- €3.58–€14.98
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €808–€2K
- Returns
- 0.3%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
65% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #308 within Haar Colorationen. It carries 3,102 reviews at 4.29 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 65%
- Prime listings
- 94%
- Out of stock, average day
- 2.2%
- Average rank
- #308in Haar Colorationen
- Average rating
- 4.29 starsAmazon Germany average 4.37 stars
- Average reviews
- 3,102per listing
- Listings tracked
- 34
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Haarfarbe Schwarz products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Palette Intensiv Creme Coloration 1-0/900 Schwarz (115 ml) permanente Haarfarbe für leuchtende langanhaltende Farbbrillanz & 100 % Grauabdeckung
- Price
- €9.17
- Rating
- 4.8/5
- Reviews
- 26
- Age
- 1y ago

Garnier GOOD Dauerhafte Haarfarbe 1.10 Mitternachts-Schwarz Coloration ohne Ammoniak bis zu 100% Grauabdeckung 1 Stk.
- Price
- €7.20
- Rating
- 4.3/5
- Reviews
- 1,355
- Age
- 1y ago

Garnier Olia Dauerhafte Haarfarbe 1.10 Blauschwarz ohne Ammoniak permanente Coloration bis zu 100% Grauabdeckung langanhaltende Farbe bis zu 8 Wochen intensiver Glanz & Pflege 1Stk.
- Price
- €5.53
- Rating
- 4.5/5
- Reviews
- 82
- Age
- 6y ago

FemMas Haarfarbe Schwarz 1 I Creme Haarfarbe mit Arganöl Keratin & Ceramiden I Als dauerhafte Haarfärbung oder Tönung für strahlende haltbare Farbergebnisse I 100 ml
- Price
- €9.94
- Rating
- 4.2/5
- Reviews
- 149
- Age
- 7y ago

Schwarzkopf Brillance Haarfarbe 891 Noir Bleuté
- Price
- €4.84
- Rating
- 4.4/5
- Reviews
- 893
- Age
- 10y ago
Trending
estimated 90-day click momentum
Palette Intensiv Creme Coloration 1-0/900 Schwarz (115 ml) permanente Haarfarbe für leuchtende langanhaltende Farbbrillanz & 100 % Grauabdeckung
- Price
- €9.17
- Rating
- 4.8/5
- Reviews
- 26
- Age
- 1y ago

Schwarzkopf Creme Supreme Pflegende Creme Coloration 1-1 Kühles Schwarz intensive Haarfarbe mit 3x Bonding HaptIQ System Colorationscreme mit 100% Grauabdeckung
- Price
- €7.60
- Rating
- 3.7/5
- Reviews
- 6
- Age
- 8mo ago

Wella Koleston Perfect ME+ 2/0 Schwarz 60 ml
- Price
- €7.30
- Rating
- 4.6/5
- Reviews
- 9,780
- Age
- 8y ago

LOréal Paris Permanente Haarfarbe für jeden Hautton Coloration ohne Ammoniak Universale Nude-Töne mit vollständiger Grauhaarabdeckung Excellence Creme Nr. 3U Dunkelbraun (Braun) 1 Stück
- Price
- €5.72
- Rating
- 4.4/5
- Reviews
- 935
- Age
- 4y ago

Schwarzkopf LIVE Intense Colour Haarfarbe 99 Deep Black (142 5 ml) dauerhafte Coloration mit farbintensivierendem Serum permanente Haarfarbe für perfekte Grauhaarabdeckung
- Price
- €13.56
- Rating
- 4.2/5
- Reviews
- 116
- Age
- 1y ago
Newest
by launch date
Schwarzkopf Creme Supreme Pflegende Creme Coloration 1-1 Kühles Schwarz intensive Haarfarbe mit 3x Bonding HaptIQ System Colorationscreme mit 100% Grauabdeckung
- Price
- €7.60
- Rating
- 3.7/5
- Reviews
- 6
- Age
- 8mo ago

KAISASA Schwarzes Haarfärbe-Shampoo 3-in-1 Haarfarb-Shampoo für Damen und Herren natürliche schwarze Haarfarbe zum Abdecken von grauem Haar (Black)
- Price
- €13.43
- Rating
- 4.3/5
- Reviews
- 1,162
- Age
- 1y ago

Schwarz Haarfärbeshampoo für Graues Haar 3 in 1 Haarfarben Shampoo für Männer und Frauen Black Hair Dye Shampoo for Gray Hair shampoo gegen graue haare (500 ml)
- Price
- €14.98
- Rating
- 4.4/5
- Reviews
- 1,967
- Age
- 1y ago

Schwarzes Haarfärbe black hair dye shampoo 3 in 1 Haarfärbe shampoo für Frauen & Männer für graue Deckung für sofortige & pflanzliche
- Price
- €9.89
- Rating
- 4.2/5
- Reviews
- 717
- Age
- 1y ago

Schwarzkopf LIVE Intense Colour Haarfarbe 99 Deep Black (142 5 ml) dauerhafte Coloration mit farbintensivierendem Serum permanente Haarfarbe für perfekte Grauhaarabdeckung
- Price
- €13.56
- Rating
- 4.2/5
- Reviews
- 116
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
22 rising
Sellers
114
Est. top-5 brand share
68%
Top 20: 98%
Est. top-5 click share
46%
Top 20: 86%
Open market
26%
- Garnier28%
- Palette14%
- L'Oreal Paris12%
- Wella Professionals7%
- Femmas7%
- Schwarzkopf6%
Demand
Haarfarbe Schwarz search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Haarfarbe Schwarz search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- haarfarbe schwarz120K/yr
- schwarze haarfarbe33K/yr
- haartönung schwarz13K/yr
- schwarz haarfarbe5K/yr
- tönung schwarz5K/yr
Reviews and returns
What reviews say buyers love and hate about Haarfarbe Schwarz
We read the reviews and the return reasons for every product selling here.
“Vorsicht blau”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Haarfarbe Schwarz questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









