Haarfarbe Blond
a small market ($35K/yr) — Haarfarbe Blond doesn't clear our bar today.
Flapen Score
Ranks 679 of 1,260 Kosmetik niches · −1 vs the category median of 47
Is Haarfarbe Blond profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Haarfarbe Blond is a €35K/yr Amazon Germany market (290K searches/yr). The top 5 brands hold 80% of demand. Verdict: Skip it — 46/100.
Haarfarbe Blond: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -13.2% over the last 90 days and 1.2% of searches end in a purchase.
€35K
revenue / yr
Who owns the niche?
The top 5 brands hold 80% of demand, so 20% of the market is open.
20%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 74 products
Top Haarfarbe Blond products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Excellence Cool Creme 8.11 Ultra kühles Hellblond
- Price
- €5.18
- Rating
- 4.2/5
- Reviews
- 2,426
- Age
- 5y ago
Wella Professionals Koleston Perfect Special Blonde - Permanente Haarfarbe - Professionelle Coloration mit bis zu 100% Grauabdeckung & Me+ Farbtechnologie 12/81 PerlAsch Special Blond 60ml
- Price
- €6.96
- Rating
- 4.5/5
- Reviews
- 6,037
- Age
- 8y ago
Garnier GOOD Dauerhafte Haarfarbe 9.1 Vanilla Blond permanente Coloration ohne Ammoniak bis zu 100% Grauabdeckung bis zu 8 Wochen langanhaltende Farbe einfache Anwendung angenehmer Duft 1 Stk.
- Price
- €7.05
- Rating
- 4.3/5
- Reviews
- 1,356
- Age
- 1y ago
LOréal Paris Permanente Haarfarbe mit kühlem Farbergebnis Haarfärbeset mit Coloration und Anti Gelbstich Pflegebalsam Préférence Cool Blondes Nr. 9.12 Sehr helles beige Aschblond (Alaska) 1 Stück
- Price
- €7.20
- Rating
- 4.1/5
- Reviews
- 1,250
- Age
- 5y ago
Wella Professionals Illumina Color Permanente vegane Premium-Haarfarbe - natürliche Farbergebnisse & bis zu 100% Grauabdeckung 10/81 Hell-Lichtblond Perl-Asch - 60 ml
- Price
- €8.97
- Rating
- 4.6/5
- Reviews
- 2,995
- Age
- 2y ago
Trending
90-day click momentum
LOréal Paris Excellence Creme Age Perfect Nudes 9.13 Beige Blond dauerhafte Haarfarbe permanente Coloration 100% Grauabdeckung für reifes dünnes Haar & empfindliche Kopfhaut 1 Stück
- Price
- €5.74
- Rating
- 4.4/5
- Reviews
- 33
- Age
- 6mo ago
Wella Professionals BlondorPlex Cream Toner /16 Lightest Pearl Creme-Tönung mit Bond-Builder-Technologie für kühle gleichmäßige Blondtöne 60ml
- Price
- €8.77
- Rating
- 4.3/5
- Reviews
- 537
- Age
- 3y ago
Schwarzkopf Creme Supreme Pflegende Creme Coloration 10-55 Kühles Silberblond intensive Haarfarbe mit 3x Bonding HaptIQ System Colorationscreme mit 100% Grauabdeckung
- Price
- €7.48
- Rating
- 4.1/5
- Reviews
- 26
- Age
- 8mo ago
Schwarzkopf Blonde Aufheller L1++ (143 ml) Haarfärbemittel für Öl-aktiviertes Haare Aufhellen mit HaptIQ System für bis zu 9 Stufen ohne Gelbstich
- Price
- €5.06
- Rating
- 4.3/5
- Reviews
- 1,061
- Age
- 5y ago
Wella Professionals Illumina Color Permanente vegane Premium-Haarfarbe - natürliche Farbergebnisse & bis zu 100% Grauabdeckung 10/81 Hell-Lichtblond Perl-Asch - 60 ml
- Price
- €8.97
- Rating
- 4.6/5
- Reviews
- 2,995
- Age
- 2y ago
Newest
by launch dateLOréal Paris Excellence Creme Age Perfect Nudes 9.13 Beige Blond dauerhafte Haarfarbe permanente Coloration 100% Grauabdeckung für reifes dünnes Haar & empfindliche Kopfhaut 1 Stück
- Price
- €5.74
- Rating
- 4.4/5
- Reviews
- 33
- Age
- 6mo ago
Schwarzkopf Creme Supreme Pflegende Creme Coloration 10-55 Kühles Silberblond intensive Haarfarbe mit 3x Bonding HaptIQ System Colorationscreme mit 100% Grauabdeckung
- Price
- €7.48
- Rating
- 4.1/5
- Reviews
- 26
- Age
- 8mo ago
Schwarzkopf Creme Supreme Coloration 11-11 Ultra-Helles Titanblond (182 ml) dauerhafte Haarfarbe mit Serum und Haar-Maske schützt vor sichtbaren Haarschäden für 100% Grauabdeckung
- Price
- €7.51
- Rating
- 4.4/5
- Reviews
- 29
- Age
- 8mo ago
Garnier GOOD Dauerhafte Haarfarbe 9.1 Vanilla Blond permanente Coloration ohne Ammoniak bis zu 100% Grauabdeckung bis zu 8 Wochen langanhaltende Farbe einfache Anwendung angenehmer Duft 1 Stk.
- Price
- €7.05
- Rating
- 4.3/5
- Reviews
- 1,356
- Age
- 1y ago
Herbatint Permanentes Haarfärbegel 8C Helles Aschblond 170 ml I Ohne Ammoniak optimale Grauhaarabdeckung I Auf empfindlicher Haut getestet mit 8 Pflanzenextrakten
- Price
- €11.02
- Rating
- 4.1/5
- Reviews
- 175
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.
Brands
23 falling
Sellers
150
Top-5 brand share
80%
Top 20: 99%
Top-5 click share
27%
Top 20: 63%
Open market
16%
- L'Oreal Paris32%
- Wella Professionals20%
- Garnier18%
- Creme Supreme6%
- Elea4%
- Herbatint3%
- Open — no brand owns it (17 brands, 16%)
Haarfarbe Blond demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.8×
Top Haarfarbe Blond search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- blond43K/yr
- blonde haarfarbe38K/yr
- haartönung blond39K/yr
- aschblond haarfarbe32K/yr
- haarfarbe aschblond17K/yr
- beige blond haarfarbe13K/yr
- aschblond12K/yr
- haarfarbe blond ohne gelbstich9K/yr
- kühles blond10K/yr
- platinblond haarfarbe10K/yr
What reviews say buyers love and hate about Haarfarbe Blond
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“Helles blond”
“Super Produkt”
“Good haarfarbr”
“Gut riechende Haarmaske”
“Wie erwartet”
What buyers complain about
74% of reviews“Coloration”
“Haare wurden ORANGE”
“Stimmt einfach nicht”
“Verstehe die super Bewertungen nicht”
“Leider vergeudetes Geld”
Haarfarbe Blond return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Haarfarbe Blond questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
