Haarfarbe 7.1
brand-locked demand (top 5 brands take 100% of clicks) — Haarfarbe 7.1 doesn't clear our bar today.
Flapen Score
Ranks 1,153 of 1,260 Kosmetik niches · −12 vs the category median of 47
Is Haarfarbe 7.1 profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Haarfarbe 7.1 is a €28K/yr Amazon Germany market (34K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 35/100.
Haarfarbe 7.1: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +5.3% over the last 90 days and 8.9% of searches end in a purchase.
€28K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 14 products
Top Haarfarbe 7.1 products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Wella Professionals Koleston Perfect Rich Naturals - Permanente Haarfarbe - Professionelle Coloration mit bis zu 100% Grauabdeckung & Me+ Farbtechnologie 7/1 Mittelblond Asch 60ml
- Price
- €7.98
- Rating
- 4.6/5
- Reviews
- 9,780
- Age
- 8y ago
Wella 3 er Pack Koleston Perfect Me+ KP RICH NATURALS 7/1 mittelblond asch
- Price
- €20.28
- Rating
- 4.5/5
- Reviews
- 87
- Age
- 6y ago
2er Wella Koleston Perfect ME+ 7/1 Mittelblond Asch 60 ml
- Price
- €16.80
- Rating
- 4.7/5
- Reviews
- 605
- Age
- 6y ago
Wella Professionals Koleston Perfect Pure Naturals - Permanente Haarfarbe - Professionelle Coloration mit bis zu 100% Grauabdeckung & Me+ Farbtechnologie 07/01 Mittelblond NaturAsch 60ml
- Price
- €8.69
- Rating
- 4.7/5
- Reviews
- 1,316
- Age
- 6y ago
Wella Professionals Koleston Perfect Rich Naturals - Permanente Haarfarbe - Professionelle Coloration mit bis zu 100% Grauabdeckung & Me+ Farbtechnologie 7/18 Mittelblond AschPerl 60ml
- Price
- €7.89
- Rating
- 4.6/5
- Reviews
- 9,780
- Age
- 8y ago
Trending
90-day click momentumWella Professionals Koleston Perfect Pure Naturals - Permanente Haarfarbe - Professionelle Coloration mit bis zu 100% Grauabdeckung & Me+ Farbtechnologie 3/0 Dunkelbraun 60ml
- Price
- €6.52
- Rating
- 4.7/5
- Reviews
- 10,551
- Age
- 18y ago
LOréal Paris Permanente Haarfarbe 100 Prozent Grauhaarabdeckung Haarfärbeset mit Coloration Shampoo und 3-Fach Pflege Creme Farbe Excellence Crème 7.1 Mittelaschblond
- Price
- €10.71
- Rating
- 4.4/5
- Reviews
- 1,689
- Age
- 11y ago
Wella Professionals Koleston Perfect Special Blonde - Permanente Haarfarbe - Professionelle Coloration mit bis zu 100% Grauabdeckung & Me+ Farbtechnologie 12/81 PerlAsch Special Blond 60ml
- Price
- €6.96
- Rating
- 4.5/5
- Reviews
- 6,037
- Age
- 8y ago
Wella Professionals Koleston Perfect Pure Naturals - Permanente Haarfarbe - Professionelle Coloration mit bis zu 100% Grauabdeckung & Me+ Farbtechnologie 5/00 Hellbraun Natur Intensiv 60ml
- Price
- €7.30
- Rating
- 4.7/5
- Reviews
- 10,545
- Age
- 8y ago
Wella Professionals Color Touch Rich Naturals Ammoniakfreie vegane Intensivtönung mit Metal Purifier für tiefe natürliche Nuancen bis zu 28 Haarwäschen - 7/1 Mittelblond Asch - 60 ml
- Price
- €8.38
- Rating
- 4.6/5
- Reviews
- 277
- Age
- 1y ago
Newest
by launch dateWella Professionals Color Touch Rich Naturals Ammoniakfreie vegane Intensivtönung mit Metal Purifier für tiefe natürliche Nuancen bis zu 28 Haarwäschen - 7/1 Mittelblond Asch - 60 ml
- Price
- €8.38
- Rating
- 4.6/5
- Reviews
- 277
- Age
- 1y ago
LOréal Paris Permanente Haarfarbe mit ultra kühlem Farbergebnis 100% Grauhaarabdeckung Set mit Coloration Shampoo und Pflegecreme Excellence Cool Creme Nr. 7.11 Ultra kühles Mittelblond (Blond)
- Price
- €5.28
- Rating
- 4.2/5
- Reviews
- 2,426
- Age
- 5y ago
Wella 3 er Pack Koleston Perfect Me+ KP RICH NATURALS 7/1 mittelblond asch
- Price
- €20.28
- Rating
- 4.5/5
- Reviews
- 87
- Age
- 6y ago
2er Wella Koleston Perfect ME+ 7/1 Mittelblond Asch 60 ml
- Price
- €16.80
- Rating
- 4.7/5
- Reviews
- 605
- Age
- 6y ago
Wella Professionals Koleston Perfect Pure Naturals - Permanente Haarfarbe - Professionelle Coloration mit bis zu 100% Grauabdeckung & Me+ Farbtechnologie 07/01 Mittelblond NaturAsch 60ml
- Price
- €8.69
- Rating
- 4.7/5
- Reviews
- 1,316
- Age
- 6y ago
Competition: brands, sellers & click share
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.
Brands
4 falling
Sellers
74
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
0%
- Wella Professionals84%
- L'Oreal Paris6%
- WELLA6%
- FANOLA3%
Top Haarfarbe 7.1 search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- wella koleston 7/19K/yr
- haarfarbe 7.16K/yr
- wella 7/17K/yr
- koleston 7/17K/yr
- 7.1 haarfarbe4K/yr
What reviews say buyers love and hate about Haarfarbe 7.1
What buyers mention most, as a share of all reviews.
What buyers love
92% of reviews“Top Farbe”
“Super Produkt”
“Wie erwartet”
“Preis passt ebenfalls”
“Schon immer und noch ewig”
What buyers complain about
84% of reviews“Nach einer viel zu langen Weile bin ich blau gewesen und fast hätt ich’s drin gelassen um länger etwas von der Farbe zu haben,”
“graue Haare kommen schnell wieder zum Vorschein”
“Riecht nach normale haarcreme”
“hält allerdings nicht sehr lange.”
“Mittelmäßig”
Haarfarbe 7.1 return rate & reasons
Why buyers send it back, as a share of all return requests.
0.3%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Haarfarbe 7.1 questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
