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Glitzersteine Gesicht

Fail

Demand is soft, at -59.1% this quarter, so Glitzersteine Gesicht is a Fail.

Flapen Score
48
48 / 100
Top 45% of 1,260 Kosmetik niches · +1 vs the category median of 47
Market size
€95K/yr278K searches / yr
90-day growth
-59.1%search demand this quarter
Competition
45%top-5 click share · 26 brands · 38 sellers

Flapen Score

Glitzersteine Gesicht against its category

The dotted line is the Kosmetik average. Past it, Glitzersteine Gesicht is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Glitzersteine Gesicht market on Amazon at a glance

Shoppers on Amazon Germany searched for Glitzersteine Gesicht 278K times last year and spent an estimated €95K. The top 5 brands take 61% of clicks. Demand peaks in Jan–Feb–Jul. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 6.1% of those searches ended in a purchase.

Shoppers searched for this 278K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -59.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €95K a year.

Searches, last 12 months
278K
Growth, 90 days vs prior 90
-59.1%
Conversion, latest week
6.1%
Market size, estimated
€95Ka year
Peak month
February12.2× the quietest month
Top search term
glitzersteine gesicht127K searches a year

02 · Price

A sale here is worth €5.59.

Listings sell for €5.59 on average, from €3.26 to €9.34. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At €5.59 that is €1K to €3K a year per listing.

Average price
€5.59under the $15 to $100 sweet spot
Price range
€3.26–€9.34
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
€1K–€3K
Returns
0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #181 within Make-Up. It carries 563 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
11.5%
Average rank
#181in Make-Up
Average rating
4.37 starsAmazon Germany average 4.37 stars
Average reviews
563per listing
Listings tracked
31

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
22 months

Products

Top Glitzersteine Gesicht products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

26 falling

Sellers

38

Top-5 brand share

61%

Top 20: 94%

Top-5 click share

45%

Top 20: 87%

Open market

35%

  • Brand 123%
  • Brand 217%
  • Brand 38%
  • Brand 47%
  • Brand 55%
  • Brand 65%

Demand

Glitzersteine Gesicht search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KPrime Day '24Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Jul · busiest ÷ quietest = 12.2×

Search terms

Top Glitzersteine Gesicht search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • glitzersteine gesicht127K/yr
  • glitzersteine selbstklebend gesicht22K/yr
  • face gems7K/yr
  • glitzersteine gesicht selbstklebend10K/yr
  • glitzer steine gesicht festival11K/yr
  • festival gesichtsschmuck5K/yr
  • festival glitzersteine gesicht5K/yr
  • gesicht glitzersteine9K/yr
  • strasssteine gesicht10K/yr
  • aufkleber gesicht6K/yr

Reviews and returns

What reviews say buyers love and hate about Glitzersteine Gesicht

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Haftung/Klebrigkeit”
35%of negative reviews mention “Haftung/Klebrigkeit”
0.9%of orders come back
“Es ist nur klebrige Paste mit wenig Glitzer”
A buyer, on “Haftung/Klebrigkeit”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Glitzersteine Gesicht questions

Answered from the same tracked data.