Gesichtsmaske
MaybeAn estimated 0.1% of orders come back. But demand is soft, at -22.7% this quarter, so Gesichtsmaske is a Maybe.
- Flapen Score
- 51 / 100Top 29% of 1,260 Kosmetik niches · +4 vs the category median of 4751
- Market size
- €622K/yr1.5M searches / yr
- 90-day growth
- -22.7%search demand this quarter
- Competition
- 49%top-5 click share · 15 brands · 117 sellers
Flapen Score
Gesichtsmaske against its category
The dotted line is the Kosmetik average. Past it, Gesichtsmaske is stronger. Inside it, weaker.
Market
The Gesichtsmaske market on Amazon at a glance
Shoppers on Amazon Germany searched for Gesichtsmaske 1.5M times last year and spent an estimated €622K. The top 5 brands take 79% of clicks. Demand peaks in Nov–Dec. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 5.3% of those searches ended in a purchase.
Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -22.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €622K a year.
- Searches, last 12 months
- 1.5M
- Growth, 90 days vs prior 90
- -22.7%
- Conversion, latest week
- 5.3%
- Market size, estimated
- €622Ka year
- Peak month
- November1.9× the quietest month
- Top search term
- gesichtsmaske554K searches a year
02 · Price
A sale here is worth €7.90.
Listings sell for €7.90 on average, from €0.48 to €52.30. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 2,000 to 2,500 of them. At €7.90 that is €16K to €20K a year per listing.
- Average price
- €7.90under the $15 to $100 sweet spot
- Price range
- €0.48–€52.30
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 125K–150K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- €16K–€20K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #41 within Gesicht. It carries 3,775 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 100%
- Out of stock, average day
- 0.4%
- Average rank
- #41in Gesicht
- Average rating
- 4.51 starsAmazon Germany average 4.37 stars
- Average reviews
- 3,775per listing
- Listings tracked
- 32
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Gesichtsmaske products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
117
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
49%
Top 20: 85%
Open market
16%
- Brand 126%
- Brand 221%
- Brand 318%
- Brand 49%
- Brand 55%
- Brand 65%
- Open — no brand owns it (9 brands, 16%)
Demand
Gesichtsmaske search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 1.9×
Search terms
Top Gesichtsmaske search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- gesichtsmaske554K/yr
- face mask115K/yr
- maske gesicht127K/yr
- tuchmasken gesicht95K/yr
- gesichtsmaske frauen75K/yr
- gesichtsmasken63K/yr
- kollagen maske84K/yr
- schaebens51K/yr
- tuchmaske50K/yr
- masken gesicht52K/yr
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gesichtsmaske questions
Answered from the same tracked data.









