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Friseurumhang

prices mostly outside the sweet spot ($4.62–$11.68) — Friseurumhang doesn't clear our bar today.

Flapen Score

43
Skip it

Ranks 862 of 1,260 Kosmetik niches · −4 vs the category median of 47

Market size 38Growth 15Conversion 78Competition 28Returns 94Price range 0Avg price 19Brand share 34Review moat 46Quality gap 70
This niche Category average · 1,260 niches

Is Friseurumhang profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Friseurumhang is a €192K/yr Amazon Germany market (361K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 43/100.

Friseurumhang: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -21.0% over the last 90 days and 7.7% of searches end in a purchase.

€192K

revenue / yr

Units sold / yr30K
Search volume / yr-21.0%361K
Conversion rate7.7%
Avg price€6.95

Who owns the niche?

The top 5 brands hold 85% of demand, so 15% of the market is open.

15%

open market share

Brands · sellers10 · 17
Top-5 product click share68%
Open market15%
Avg brand age38 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 16 products

Sponsored placement94%
New entrants (1y)0· 0 succeeded
Avg rating4.3★
Avg reviews1,854

Top Friseurumhang products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

€0€19K€38K€58K€77K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

17

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

11%

  • URAQT26%
  • AYBUY25%
  • IC-collection18%
  • ECENCE11%
  • aashta5%
  • Generic4%
  • Open — no brand owns it (4 brands, 11%)

Friseurumhang demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume361KCVR7.7%Products16Brands10Top 5 Brands85%OOS Rate0.4%Rating4.3★Reviews1,854Avg BSR#11
9K7KHoliday '24SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top Friseurumhang search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • friseurumhang169K/yr
  • umhang friseur26K/yr
  • friseur umhang24K/yr
  • frisierumhang erwachsene21K/yr
  • frisierumhang20K/yr
  • friseurumhang erwachsene20K/yr
  • haarschneideumhang18K/yr
  • barber cape14K/yr
  • haarschneideumhang für erwachsene8K/yr
  • friseurumhänge8K/yr

What reviews say buyers love and hate about Friseurumhang

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews
Qualität insgesamt23%

Super Produkte

Preis-Leistungs-Verhältnis17%

Preis/Leistung ok

beworben Vs Tatsächliches Produkt15%

Wie erwartet

Gesamtgröße12%

Passt

Einfache Reinigung4%

Guter Friseurumhang,deckt alles ab und ist leicht zu reinigen

What buyers complain about

71% of reviews
Qualität insgesamt17%

Wieder einmal ein Stück billigster Chienaschrott

Gesamtgröße14%

zu knapp zugeschnitten.

Materialqualität8%

billiges material

Verschluss Qualität7%

Schliess Verschluss wurde falsch angebracht

beworben Vs Tatsächliches Produkt5%

Das Teil funktioniert nicht annähernd so wie auf dem Bild gezeigt

Friseurumhang return rate & reasons

Why buyers send it back, as a share of all return requests.

1.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
16%
2Qualität insgesamt
15%
3Materialqualität
13%
4Länge
7%
5Funktionalität insgesamt
5%

Common Friseurumhang questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Friseurumhang 43/100 on Amazon Germany — Skip it. The niche generates €192K/yr across 16 tracked products. Search demand moved -21.0% over the last 90 days.
Search demand for Friseurumhang on Amazon Germany is steady year-round — the busiest month runs 1.4× the quietest.