Foundation Stick

Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -56.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €50K a year.

Searches, last 12 months

138K

Growth, 90 days vs prior 90

-56.4%

Conversion, latest week

3.2%

Market size, estimated

€50Ka year

Top search term

foundation stick74K searches a year

Listings sell for €11.12 on average, from €3.46 to €26.42. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €11.12 that is €0 to €1K a year per listing.

Average price

€11.12under the $15 to $100 sweet spot

Price range

€3.46–€26.42

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

€0–€1K

Returns

0.3%of orders · Amazon Germany median 1.1%

86% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 28.7% of listings are out of stock. The average listing ranks #340 within Make-Up. It carries 1,155 reviews at 3.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

88%

Out of stock, average day

28.7%

Average rank

#340in Make-Up

Average rating

3.43 starsAmazon Germany average 4.37 stars

Average reviews

1,155per listing

Listings tracked

50

33 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

33

Successful launches

4Amazon's first-year sales bar

Average brand age

27 months