Foundation Color Changing

Shoppers searched for this 180K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -20.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €57K a year.

Searches, last 12 months

180K

Growth, 90 days vs prior 90

-20.7%

Conversion, latest week

3.2%

Market size, estimated

€57Ka year

Peak month

January5.7× the quietest month

Top search term

eveline cosmetics92K searches a year

Listings sell for €10.02 on average, from €4.01 to €44.63. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At €10.02 that is €0 to €1K a year per listing.

Average price

€10.02under the $15 to $100 sweet spot

Price range

€4.01–€44.63

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

€0–€1K

Returns

0.1%of orders · Amazon Germany median 1.1%

73% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #285 within Gesicht. It carries 2,267 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

92%

Out of stock, average day

3.3%

Average rank

#285in Gesicht

Average rating

4.12 starsAmazon Germany average 4.37 stars

Average reviews

2,267per listing

Listings tracked

66

15 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

15

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months