Föhn

Shoppers searched for this 7.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -19.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €12.9M a year.

Searches, last 12 months

7.4M

Growth, 90 days vs prior 90

-19.7%

Conversion, latest week

4.6%

Market size, estimated

€12.9Ma year

Peak month

November2.1× the quietest month

Top search term

föhn2.2M searches a year

Listings sell for €38.15 on average, from €8.71 to €275.74. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 8,000 to 10,000 of them. At €38.15 that is €305K to €382K a year per listing.

Average price

€38.15inside the $15 to $100 sweet spot

Price range

€8.71–€275.74

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

300K–400K

Units per listing a year

8,000–10,000

Revenue per listing a year

€305K–€382K

Returns

2.6%of orders · Amazon Germany median 1.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #53 within Haarstyling Geräte & Styling Zubehör. It carries 6,191 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

3.5%

Average rank

#53in Haarstyling Geräte & Styling Zubehör

Average rating

4.42 starsAmazon Germany average 4.37 stars

Average reviews

6,191per listing

Listings tracked

43

12 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

10Amazon's first-year sales bar

Average brand age

39 months