Farbshampoo

Shoppers searched for this 444K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €328K a year.

Searches, last 12 months

444K

Growth, 90 days vs prior 90

-0.6%

Conversion, latest week

4.8%

Market size, estimated

€328Ka year

Peak month

November2.6× the quietest month

Top search term

loreal professionnel184K searches a year

Listings sell for €15.37 on average, from €3.01 to €31.99. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At €15.37 that is €4K to €8K a year per listing.

Average price

€15.37inside the $15 to $100 sweet spot

Price range

€3.01–€31.99

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

€4K–€8K

Returns

0.1%of orders · Amazon Germany median 1.1%

68% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #111 within Haarmasken. It carries 2,653 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

94%

Out of stock, average day

0.6%

Average rank

#111in Haarmasken

Average rating

4.58 starsAmazon Germany average 4.37 stars

Average reviews

2,653per listing

Listings tracked

50

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

66 months