Face Mist
FailShoppers spend an estimated $31K a year here, so Face Mist is a Fail.
- Flapen Score
- 45 / 100Ranks 731 of 1,260 Kosmetik niches · −2 vs the category median of 4745
- Market size
- €31K/yr114K searches / yr
- 90-day growth
- +72.7%search demand this quarter
- Competition
- 63%top-5 click share · 14 brands · 116 sellers
Flapen Score
Face Mist against its category
The dotted line is the Kosmetik average. Past it, Face Mist is stronger. Inside it, weaker.
Market
The Face Mist market on Amazon at a glance
Shoppers on Amazon Germany searched for Face Mist 114K times last year and spent an estimated €31K. The top 5 brands take 76% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 2.2% of those searches ended in a purchase.
Shoppers searched for this 114K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +72.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €31K a year.
- Searches, last 12 months
- 114K
- Growth, 90 days vs prior 90
- +72.7%
- Conversion, latest week
- 2.2%
- Market size, estimated
- €31Ka year
- Top search term
- facial mist spray12K searches a year
02 · Price
A sale here is worth €12.51.
Listings sell for €12.51 on average, from €6.17 to €18.33. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €12.51 that is €1K to €3K a year per listing.
- Average price
- €12.51under the $15 to $100 sweet spot
- Price range
- €6.17–€18.33
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €1K–€3K
- Returns
- 0.4%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
53% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #241 within Gesicht. It carries 7,477 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 53%
- Prime listings
- 100%
- Out of stock, average day
- 2.1%
- Average rank
- #241in Gesicht
- Average rating
- 4.53 starsAmazon Germany average 4.37 stars
- Average reviews
- 7,477per listing
- Listings tracked
- 17
04 · Newcomers
6 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top Face Mist products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Anua PDRN Collagen Glow Gesichtsserum Spray feuchtigkeitsspendender Gesichtsnebel mit Hyaluronsäure für alle Hauttypen straffende Pflege Korean Skincare 100ml
- Price
- €16.87
- Rating
- 4.5/5
- Reviews
- 3,630
- Age
- 8mo ago

Geek & Gorgeous LIQUID HYDRATION - Hydrierendes Gesichtsspray mit 5% Panthenol und natürlichen Feuchtigkeitsfaktoren - für alle Hauttypen - 110 ml Sprühflasche
- Price
- €6.91
- Rating
- 4.4/5
- Reviews
- 549
- Age
- 3y ago

dalba Italian weiß Trüffel First Spray Serum Sprühen Serum Feuchtigkeitsspendendes-GesichtsSprühen Tensidfreies Sprühen für Strahlende Haut Hautberuhigendes Vegan Koreanische Hautpflege (100ml)
- Price
- €15.69
- Rating
- 4.4/5
- Reviews
- 41,216
- Age
- 2y ago

dalba Italian weiß Trüffel First Spray Serum Sprühen Serum Feuchtigkeitsspendendes -GesichtsSprühen Tensidfreies Sprühen für Strahlende Haut Hautberuhigendes Vegan Koreanische Hautpflege (50ml)
- Price
- €13.04
- Rating
- 4.4/5
- Reviews
- 41,216
- Age
- 2y ago

lavera Hydro Refresh Gesichtspflegespray - mit Alge und Hyaluronsäure - für ein entspanntes Hautgefühl - vegan - Naturkosmetik - 100 ml
- Price
- €6.17
- Rating
- 4.3/5
- Reviews
- 453
- Age
- 6y ago
Trending
estimated 90-day click momentum
Dr.Althea 345 Relief Cream Mist | Feuchtigkeitsspendender Gesichtsspray mit Reisextrakt | Beruhigende Pflege für empfindliche Haut | Vegane koreanische Hautpflege (100 ml 1er Pack)
- Price
- €16.25
- Rating
- 4.6/5
- Reviews
- 1,281
- Age
- 6mo ago

BIODANCE Collagen Peptide Jelly Serum Spray Feuchtigkeitsspendendes Gesichtsspray Hydrogel zum Aufsprühen Reiseutensilien und Selbstpflege-Geschenke für Frauen Koreanische Hautpflege | 1.69 fl.oz
- Price
- €12.73
- Rating
- 4.5/5
- Reviews
- 1,302
- Age
- 3mo ago

Anua PDRN Collagen Glow Gesichtsserum Spray feuchtigkeitsspendender Gesichtsnebel mit Hyaluronsäure für alle Hauttypen straffende Pflege Korean Skincare 30ml
- Price
- €13.16
- Rating
- 4.5/5
- Reviews
- 3,630
- Age
- 6mo ago

LA ROCHE-POSAY Cicaplast B5 Spray 100 ml
- Price
- €14.33
- Rating
- 4.7/5
- Reviews
- 368
- Age
- 4y ago

Anua PDRN Collagen Glow Gesichtsserum Spray feuchtigkeitsspendender Gesichtsnebel mit Hyaluronsäure für alle Hauttypen straffende Pflege Korean Skincare 100ml
- Price
- €16.87
- Rating
- 4.5/5
- Reviews
- 3,630
- Age
- 8mo ago
Newest
by launch date
BIODANCE Collagen Peptide Jelly Serum Spray Feuchtigkeitsspendendes Gesichtsspray Hydrogel zum Aufsprühen Reiseutensilien und Selbstpflege-Geschenke für Frauen Koreanische Hautpflege | 1.69 fl.oz
- Price
- €12.73
- Rating
- 4.5/5
- Reviews
- 1,302
- Age
- 3mo ago

Anua PDRN Collagen Glow Gesichtsserum Spray feuchtigkeitsspendender Gesichtsnebel mit Hyaluronsäure für alle Hauttypen straffende Pflege Korean Skincare 30ml
- Price
- €13.16
- Rating
- 4.5/5
- Reviews
- 3,630
- Age
- 6mo ago

Dr.Althea 345 Relief Cream Mist | Feuchtigkeitsspendender Gesichtsspray mit Reisextrakt | Beruhigende Pflege für empfindliche Haut | Vegane koreanische Hautpflege (100 ml 1er Pack)
- Price
- €16.25
- Rating
- 4.6/5
- Reviews
- 1,281
- Age
- 6mo ago

haruharu Wonder Black Rice Probiotics 2% NAD+ Serum-Spray ultrafeiner Sprühnebel feuchtigkeitsspendend und aufpolsternd unterstützt die Hautbarriere Ceramide koreanische Hautpflege vegan 80 ml
- Price
- €15.90
- Rating
- 4.5/5
- Reviews
- 644
- Age
- 7mo ago

Anua PDRN Collagen Glow Gesichtsserum Spray feuchtigkeitsspendender Gesichtsnebel mit Hyaluronsäure für alle Hauttypen straffende Pflege Korean Skincare 100ml
- Price
- €16.87
- Rating
- 4.5/5
- Reviews
- 3,630
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
116
Est. top-5 brand share
76%
Top 20: 100%
Est. top-5 click share
63%
Top 20: 100%
Open market
19%
- ANUA34%
- d'alba Piedmont17%
- Geek & Gorgeous11%
- La Roche-Posay7%
- lavera7%
- e.l.f.5%
Search terms
Top Face Mist search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- facial mist spray12K/yr
- gesichtsspray20K/yr
- face mist19K/yr
- anua spray7K/yr
- feuchtigkeitsspray gesicht13K/yr
- gesichtsspray erfrischung4K/yr
- anua mist3K/yr
- gesichtswasser spray4K/yr
- gesichtsspray feuchtigkeit6K/yr
- anua pdrn spray2K/yr
Reviews and returns
What reviews say buyers love and hate about Face Mist
We read the reviews and the return reasons for every product selling here.
“Brennt und stinkt”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Face Mist questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









