Erba Pura

Shoppers searched for this 258K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €551K a year.

Searches, last 12 months

258K

Growth, 90 days vs prior 90

-2.8%

Conversion, latest week

2.1%

Market size, estimated

€551Ka year

Peak month

December1.5× the quietest month

Top search term

xerjoff155K searches a year

Listings sell for €99.64 on average, from €15.04 to €294.49. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €99.64 that is €10K to €25K a year per listing.

Average price

€99.64inside the $15 to $100 sweet spot

Price range

€15.04–€294.49

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

€10K–€25K

Returns

1.2%of orders · Amazon Germany median 1.1%

27% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #1,128 within Düfte. It carries 943 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

27%

Prime listings

64%

Out of stock, average day

0.6%

Average rank

#1,128in Düfte

Average rating

4.28 starsAmazon Germany average 4.37 stars

Average reviews

943per listing

Listings tracked

22

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

51 months