Equl - 7-in-1 Haarstyler
FailShoppers spend an estimated $0 a year here, so Equl - 7-in-1 Haarstyler is a Fail.
- Flapen Score
- 27 / 100Ranks 1,243 of 1,260 Kosmetik niches · −20 vs the category median of 4727
- Market size
- €0/yr21K searches / yr
- 90-day growth
- -7.1%search demand this quarter
- Competition
- 74%top-5 click share · 8 brands · 15 sellers
Flapen Score
Equl - 7-in-1 Haarstyler against its category
The dotted line is the Kosmetik average. Past it, Equl - 7-in-1 Haarstyler is stronger. Inside it, weaker.
Market
The Equl - 7-in-1 Haarstyler market on Amazon at a glance
Shoppers on Amazon Germany searched for Equl - 7-in-1 Haarstyler 21K times last year and spent an estimated €0. The top 5 brands take 93% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 27 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 21K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €0 a year.
- Searches, last 12 months
- 21K
- Growth, 90 days vs prior 90
- -7.1%
- Conversion, latest week
- 0.0%
- Market size, estimated
- €0a year
- Peak month
- November2.3× the quietest month
- Top search term
- 7 in 1 hairstyler9K searches a year
02 · Price
A sale here is worth €87.23.
Listings sell for €87.23 on average, from €55.63 to €131.23. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At €87.23 that is €0 to €9K a year per listing.
- Average price
- €87.23inside the $15 to $100 sweet spot
- Price range
- €55.63–€131.23
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 100–250
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€9K
- Returns
- 7.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 25.5% of listings are out of stock. The average listing ranks #52 within Haarstyling Geräte & Styling Zubehör. It carries 554 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 25.5%
- Average rank
- #52in Haarstyling Geräte & Styling Zubehör
- Average rating
- 4.35 starsAmazon Germany average 4.37 stars
- Average reviews
- 554per listing
- Listings tracked
- 13
04 · Newcomers
5 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 15 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 8
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 15 months
Products
Top Equl - 7-in-1 Haarstyler products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.
Brands
8 falling
Sellers
15
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
4%
- Brand 138%
- Brand 232%
- Brand 313%
- Brand 46%
- Brand 53%
- Brand 63%
- Open — no brand owns it (2 brands, 4%)
Demand
Equl - 7-in-1 Haarstyler search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Equl - 7-in-1 Haarstyler search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 7 in 1 hairstyler9K/yr
- equl5K/yr
- equl - 7-in-1 haarstyler2K/yr
- equl airstyler - 7in1 multistyler3K/yr
- leto air 7 multi hairstyler set948/yr
- ukliss air styler 7 in 11K/yr
- leto air 7118/yr
- hibella 7 in 132/yr
Reviews and returns
What reviews say buyers love and hate about Equl - 7-in-1 Haarstyler
We read the reviews and the return reasons for every product selling here.
“Power und Temperatur wechselt dann”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
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FAQ
Common Equl - 7-in-1 Haarstyler questions
Answered from the same tracked data.