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Dinosaurier Spielzeug

Maybe

The top 5 brands take only 35% of clicks. But demand is soft, at -23.6% this quarter, so Dinosaurier Spielzeug is a Maybe.

Flapen Score
59
59 / 100
Top 7% of 1,260 Kosmetik niches · +12 vs the category median of 47
Market size
€592K/yr3.2M searches / yr
90-day growth
-23.6%search demand this quarter
Competition
23%top-5 click share · 53 brands · 413 sellers

Flapen Score

Dinosaurier Spielzeug against its category

The dotted line is the Kosmetik average. Past it, Dinosaurier Spielzeug is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dinosaurier Spielzeug market on Amazon at a glance

Shoppers on Amazon Germany searched for Dinosaurier Spielzeug 3.2M times last year and spent an estimated €592K. The top 5 brands take 35% of clicks. Demand peaks in Nov–Dec. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 3.2M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -23.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €592K a year.

Searches, last 12 months
3.2M
Growth, 90 days vs prior 90
-23.6%
Conversion, latest week
1.3%
Market size, estimated
€592Ka year
Peak month
December3.1× the quietest month
Top search term
dinosaurier spielzeug1.0M searches a year

02 · Price

A sale here is worth €14.09.

Listings sell for €14.09 on average, from €0.72 to €46.45. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 500 to 750 of them. At €14.09 that is €7K to €11K a year per listing.

Average price
€14.09under the $15 to $100 sweet spot
Price range
€0.72–€46.45
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
60K–80K
Units per listing a year
500–750
Revenue per listing a year
€7K–€11K
Returns
0.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #62 within Baden & Körperpflege. It carries 1,561 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
99%
Out of stock, average day
5.9%
Average rank
#62in Baden & Körperpflege
Average rating
4.53 starsAmazon Germany average 4.37 stars
Average reviews
1,561per listing
Listings tracked
73

04 · Newcomers

6 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
6Amazon's first-year sales bar
Average brand age
33 months

Products

Top Dinosaurier Spielzeug products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

53 falling

Sellers

413

Top-5 brand share

35%

Top 20: 76%

Top-5 click share

23%

Top 20: 61%

Open market

60%

  • Brand 114%
  • Brand 26%
  • Brand 35%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Dinosaurier Spielzeug search demand

Weekly searches over the year, seasonality beneath. Pick a range.

200K150KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.1×

Search terms

Top Dinosaurier Spielzeug search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dinosaurier spielzeug1.0M/yr
  • dino872K/yr
  • dinosaurier654K/yr
  • dino spielzeug144K/yr
  • dinos100K/yr
  • dinosaurier spielzeug ab 4 jahre52K/yr
  • dinosaur43K/yr
  • dino geschenk35K/yr
  • dino spiel39K/yr
  • dino spielzeug ab 428K/yr

Reviews and returns

What reviews say buyers love and hate about Dinosaurier Spielzeug

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Spaß/Unterhaltungserlebnis”
12%of negative reviews mention “Qualität insgesamt”
0.7%of orders come back
“Super schlechte Qualität”
A buyer, on “Qualität insgesamt”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Dinosaurier Spielzeug questions

Answered from the same tracked data.