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Deoroller Damen

prices mostly outside the sweet spot ($1.06–$14.96) — Deoroller Damen doesn't clear our bar today.

Flapen Score

45
Skip it

Ranks 731 of 1,260 Kosmetik niches · −2 vs the category median of 47

Market size 10Growth 55Conversion 85Competition 47Returns 100Price range 0Avg price 12Brand share 33Review moat 60Quality gap 32
This niche Category average · 1,260 niches

Is Deoroller Damen profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Deoroller Damen is a €38K/yr Amazon Germany market (93K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Mar–Apr–Jul. Verdict: Skip it — 45/100.

Deoroller Damen: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +28.7% over the last 90 days and 9.4% of searches end in a purchase.

€38K

revenue / yr

Units sold / yr13K
Search volume / yr+28.7%93K
Conversion rate9.4%
Avg price€4.36

Who owns the niche?

The top 5 brands hold 85% of demand, so 15% of the market is open.

15%

open market share

Brands · sellers10 · 75
Top-5 product click share57%
Open market15%
Avg brand age85 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 20 products

Sponsored placement55%
New entrants (1y)0· 0 succeeded
Avg rating4.6★
Avg reviews1,082

Top Deoroller Damen products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

€0€4K€8K€11K€15K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

75

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

10%

  • Garnier51%
  • Beiersdorf11%
  • Rexona11%
  • adidas8%
  • by Amazon5%
  • CD5%
  • Open — no brand owns it (4 brands, 10%)

Deoroller Damen demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume93KCVR9.4%Products20Brands10Top 5 Brands85%OOS Rate8.9%Rating4.6★Reviews1,082Avg BSR#133
9K7KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, Jul · busiest ÷ quietest = 2.2×

Top Deoroller Damen search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • deoroller damen32K/yr
  • deo roller frau17K/yr
  • garnier deo13K/yr
  • garnier deo damen11K/yr
  • deo damen roll on8K/yr
  • deo garnier damen4K/yr
  • garnier mineral deo4K/yr
  • garnier deo spray damen3K/yr

What reviews say buyers love and hate about Deoroller Damen

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews
Geruch46%

man stinkt nicht

Qualität insgesamt7%

Super Produkt

Preis-Leistungs-Verhältnis7%

-Preisleistung, top

beworben Vs Tatsächliches Produkt7%

Macht was er soll

Haltbarkeit6%

Hält was es verspricht bei der ersten anwendung

What buyers complain about

73% of reviews
Preis-Leistungs-Verhältnis21%

viel zu teuer das Produkt

Geruch16%

Ich stinke crazy normalerweise

beworben Vs Tatsächliches Produkt11%

Irreführende Produktbilder

Produktzustand7%

Nachkaufs Produkt

Allergien5%

Starker Juckreiz und Brennen

Deoroller Damen return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geruch
41%
2Defekt Material/Teile
15%
3Gesamtgröße
11%
4Auslaufsicher
7%
5Funktionalität insgesamt
7%

Common Deoroller Damen questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Deoroller Damen 45/100 on Amazon Germany — Skip it. The niche generates €38K/yr across 20 tracked products. Search demand moved +28.7% over the last 90 days.
Search demand for Deoroller Damen on Amazon Germany peaks in Mar–Apr–Jul, where the busiest month runs 2.2× the quietest.