Deo Stick Damen

Shoppers searched for this 490K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved +43.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €230K a year.

Searches, last 12 months

490K

Growth, 90 days vs prior 90

+43.5%

Conversion, latest week

10.0%

Market size, estimated

€230Ka year

Peak month

July3.1× the quietest month

Top search term

rexona maximum protection136K searches a year

Listings sell for €4.68 on average, from €1.91 to €16.50. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 4,000 to 5,000 of them. At €4.68 that is €19K to €23K a year per listing.

Average price

€4.68under the $15 to $100 sweet spot

Price range

€1.91–€16.50

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

50K–60K

Units per listing a year

4,000–5,000

Revenue per listing a year

€19K–€23K

Returns

0.1%of orders · Amazon Germany median 1.1%

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #138 within Baden & Körperpflege. It carries 2,680 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#138in Baden & Körperpflege

Average rating

4.62 starsAmazon Germany average 4.37 stars

Average reviews

2,680per listing

Listings tracked

14

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

75 months