Deo Damen
Deo Damen shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 5% of 1,260 Kosmetik niches · +13 vs the category median of 47
Is Deo Damen profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Deo Damen is a €379K/yr Amazon Germany market (1.1M searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Jul. Verdict: Worth a look — 60/100.
Deo Damen: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +29.3% over the last 90 days and 6.4% of searches end in a purchase.
€379K
revenue / yr
Who owns the niche?
The top 5 brands hold 78% of demand, so 22% of the market is open.
22%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 85 products
Top Deo Damen products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
NIVEA Deodorant Fresh Natural spray 150 ml
- Price
- €2.21
- Rating
- 4.8/5
- Reviews
- 391
- Age
- 5y ago
Dove Deo-Spray Original Deodorant schützt bis zu 48 Stunden vor Achselnässe und Körpergeruch 150 ml
- Price
- €1.90
- Rating
- 4.7/5
- Reviews
- 2,170
- Age
- 6y ago
NIVEA Floral Moon Limited Edition Deo Spray Deodorant für 72h Anti-Transpirant-Schutz gegen Schweiß und Geruch Deospray mit floralem Duft (150 ml)
- Price
- €2.23
- Rating
- 4.4/5
- Reviews
- 41
- Age
- 4mo ago
NIVEA Solar Sparks Limited Edition Deo Spray Deodorant für 72h Anti-Transpirant-Schutz gegen Schweiß und Geruch Deospray mit fruchtigem Duft (150ml)
- Price
- €2.32
- Rating
- 4.3/5
- Reviews
- 21
- Age
- 4mo ago
CD Deo Spray Große Freiheit | Zuverlässiges Deospray | ohne Aluminium | für 24 Std Schutz | Frischegefühl mit aquatischem Duft |150 ml
- Price
- €1.63
- Rating
- 4.6/5
- Reviews
- 551
- Age
- 5y ago
Trending
90-day click momentumNIVEA Solar Sparks Limited Edition Deo Spray Deodorant für 72h Anti-Transpirant-Schutz gegen Schweiß und Geruch Deospray mit fruchtigem Duft (150ml)
- Price
- €2.32
- Rating
- 4.3/5
- Reviews
- 21
- Age
- 4mo ago
NIVEA Floral Moon Limited Edition Deo Spray Deodorant für 72h Anti-Transpirant-Schutz gegen Schweiß und Geruch Deospray mit floralem Duft (150 ml)
- Price
- €2.23
- Rating
- 4.4/5
- Reviews
- 41
- Age
- 4mo ago
adidas Vibes Get Comfy All Over Deo Body Spray 48 Stunden anhaltend blumig-ambrierter Duft Noten von Vanille und Mandarine 150 ml
- Price
- €2.42
- Rating
- 4.4/5
- Reviews
- 22
- Age
- 5mo ago
NIVEA Antitranspirant Fresh Sensation Spray 150ml
- Price
- €1.97
- Rating
- 4.6/5
- Reviews
- 76
- Age
- 2y ago
NIVEA MEN Cool Marine Artist Edition Deo Spray Deodorant für 72h Anti-Transpirant-Schutz gegen Schweiß und Geruch Deospray mit erfrischendem Duft (150 ml)
- Price
- €2.11
- Rating
- 4.5/5
- Reviews
- 183
- Age
- 1y ago
Newest
by launch dateNIVEA Floral Moon Limited Edition Deo Spray Deodorant für 72h Anti-Transpirant-Schutz gegen Schweiß und Geruch Deospray mit floralem Duft (150 ml)
- Price
- €2.23
- Rating
- 4.4/5
- Reviews
- 41
- Age
- 4mo ago
NIVEA Solar Sparks Limited Edition Deo Spray Deodorant für 72h Anti-Transpirant-Schutz gegen Schweiß und Geruch Deospray mit fruchtigem Duft (150ml)
- Price
- €2.32
- Rating
- 4.3/5
- Reviews
- 21
- Age
- 4mo ago
adidas Vibes Get Comfy All Over Deo Body Spray 48 Stunden anhaltend blumig-ambrierter Duft Noten von Vanille und Mandarine 150 ml
- Price
- €2.42
- Rating
- 4.4/5
- Reviews
- 22
- Age
- 5mo ago
8X4 Bamboo Breeze Deospray Deodorant mit fruchtig-floralem Duft erfrischendes Deo ohne Aluminium (ACH) mit 48h Schutz für jeden Hauttyp (150 ml)
- Price
- €2.14
- Rating
- 4.6/5
- Reviews
- 141
- Age
- 1y ago
adidas Ultra Fresh Control Anti-Transpirant Deodorant Spray für sie 72 Stunden Schweiß-Schutz Duft mit zitrischen minzigen und blumigen Noten vegane Formel ohne Alkohol 150ml
- Price
- €2.34
- Rating
- 4.6/5
- Reviews
- 105
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.
Brands
18 falling
Sellers
155
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
28%
Top 20: 59%
Open market
18%
- NIVEA28%
- Dove17%
- Rexona13%
- Beiersdorf13%
- CD7%
- adidas4%
Deo Damen demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jul · busiest ÷ quietest = 1.7×
Top Deo Damen search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- deo damen353K/yr
- nivea deo225K/yr
- dove deo166K/yr
- nivea deo damen46K/yr
- cd deo29K/yr
- dove deo damen32K/yr
- deospray damen27K/yr
- deodorant damen30K/yr
- 8x4 deo damen24K/yr
- deo spray damen23K/yr
What reviews say buyers love and hate about Deo Damen
What buyers mention most, as a share of all reviews.
What buyers love
85% of reviews“man stinkt nicht”
“Super product”
“fairer Preis”
“Macht was er soll”
“1 Stück hält über mehrere Monate”
What buyers complain about
66% of reviews“Stört und Stinkt”
“Bisschen teuer als herkömmliche Deos”
“Nicht Allergie frei”
“Irreführende Produktbilder”
“Hinterlässt Streifen auf der Kleidung”
Deo Damen return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Deo Damen questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
