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Davidoff Zino

brand-locked demand (top 5 brands take 100% of clicks) — Davidoff Zino doesn't clear our bar today.

Flapen Score

43
Skip it

Ranks 862 of 1,260 Kosmetik niches · −4 vs the category median of 47

Market size 30Growth 13Conversion 97Competition 10Returns 97Price range 80Avg price 92Brand share 0Review moat 40Quality gap 48
This niche Category average · 1,260 niches

Is Davidoff Zino profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Davidoff Zino is a €134K/yr Amazon Germany market (40K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 43/100.

Davidoff Zino: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -24.5% over the last 90 days and 15.4% of searches end in a purchase.

€134K

revenue / yr

Units sold / yr2K
Search volume / yr-24.5%40K
Conversion rate15.4%
Avg price€21.97

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers3 · 34
Top-5 product click share89%
Open market0%
Avg brand age107 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 8 products

Sponsored placement50%
New entrants (1y)0· 0 succeeded
Avg rating4.5★
Avg reviews2,504

Top Davidoff Zino products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.

€0€20K€40K€60K€81K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 rising

Sellers

34

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

0%

  • DAVIDOFF86%
  • Davidoff12%
  • ARAMIS2%

Davidoff Zino demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume40KCVR15.4%Products8Brands3Top 5 Brands100%OOS Rate8.8%Rating4.5★Reviews2,504Avg BSR#330
3K2KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.6×

Top Davidoff Zino search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • davidoff zino15K/yr
  • zino davidoff11K/yr
  • zino davidoff eau de toilette 125ml9K/yr
  • davidoff zino parfüm herren5K/yr

What reviews say buyers love and hate about Davidoff Zino

What buyers mention most, as a share of all reviews.

What buyers love

99% of reviews
Geruch80%

Aroma

Haltbarkeit7%

Die Haltbarkeit ist absolut in Ordnung

Preis-Leistungs-Verhältnis5%

Preis/Leistung absolut super

beworben Vs Tatsächliches Produkt2%

Alles wie beschrieben

Komfort insgesamt2%

Nach einigen Stunden allerdings dann im Abgang doch noch recht angenehm

What buyers complain about

93% of reviews
Geruch93%

Dufte

Davidoff Zino return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geruch
77%
2Produktzustand
13%
3Qualität insgesamt
7%
4beworben Vs Tatsächliches Produkt
3%

Common Davidoff Zino questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Davidoff Zino 43/100 on Amazon Germany — Skip it. The niche generates €134K/yr across 8 tracked products. Search demand moved -24.5% over the last 90 days.
Search demand for Davidoff Zino on Amazon Germany peaks in Nov–Dec, where the busiest month runs 2.6× the quietest.