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Dauerwellen Set Komplett

Maybe

An estimated 0.5% of orders come back. But shoppers spend an estimated $77K a year here, so Dauerwellen Set Komplett is a Maybe.

Flapen Score
52
52 / 100
Top 26% of 1,260 Kosmetik niches · +5 vs the category median of 47
Market size
€77K/yr249K searches / yr
90-day growth
-1.5%search demand this quarter
Competition
44%top-5 click share · 19 brands · 73 sellers

Flapen Score

Dauerwellen Set Komplett against its category

The dotted line is the Kosmetik average. Past it, Dauerwellen Set Komplett is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dauerwellen Set Komplett market on Amazon at a glance

Shoppers on Amazon Germany searched for Dauerwellen Set Komplett 249K times last year and spent an estimated €77K. The top 5 brands take 73% of clicks. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 3.2% of those searches ended in a purchase.

Shoppers searched for this 249K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €77K a year.

Searches, last 12 months
249K
Growth, 90 days vs prior 90
-1.5%
Conversion, latest week
3.2%
Market size, estimated
€77Ka year
Peak month
February1.3× the quietest month
Top search term
dauerwellen set komplett98K searches a year

02 · Price

A sale here is worth €9.70.

Listings sell for €9.70 on average, from €2.19 to €18.49. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At €9.70 that is €970 to €2K a year per listing.

Average price
€9.70under the $15 to $100 sweet spot
Price range
€2.19–€18.49
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
€970–€2K
Returns
0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 12.3% of listings are out of stock. The average listing ranks #518 within Dauerwellenprodukte. It carries 307 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
74%
Out of stock, average day
12.3%
Average rank
#518in Dauerwellenprodukte
Average rating
4.01 starsAmazon Germany average 4.37 stars
Average reviews
307per listing
Listings tracked
34

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Dauerwellen Set Komplett products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

73

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

44%

Top 20: 86%

Open market

22%

  • Brand 126%
  • Brand 219%
  • Brand 314%
  • Brand 48%
  • Brand 55%
  • Brand 65%

Demand

Dauerwellen Set Komplett search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Dauerwellen Set Komplett search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dauerwellen set komplett98K/yr
  • dauerwelle57K/yr
  • dauerwellenflüssigkeit43K/yr
  • dauerwellen set9K/yr
  • dauerwelle set7K/yr
  • dauerwellen6K/yr
  • dauerwelle set komplett7K/yr
  • dauerwelle selber machen7K/yr
  • dauerwellen flüssigkeit6K/yr
  • dauerwellen set komplett männer4K/yr

Reviews and returns

What reviews say buyers love and hate about Dauerwellen Set Komplett

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Qualität insgesamt”
15%of negative reviews mention “Geruch”
0.5%of orders come back
“Stinkt und ist wirkungslos”
A buyer, on “Geruch”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Dauerwellen Set Komplett questions

Answered from the same tracked data.