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dauerwellen set komplett

Worth a look

Shows low returns (0.5%), but a small market ($77K/yr) keeps it on the watch list.

Market size 19Growth 24Conversion 40Competition 68Returns 98Price range 21Avg price 31Brand share 53Review moat 85Quality gap 94

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Review moat

Great307.03

avg incumbent reviews — the moat a new listing must climb

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Conversion

Okay3.2%

search→purchase rate — share of searches ending in a sale

Avg price

Okay€9.70

avg listing price — sweet spot $15–$100

Growth

Bad-1.5%

90-day search growth — must beat 0% to launch

Price range

Bad€2.19–€18.49

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad€77K

€77K/yr · 249K searches

According to Flapen's Amazon Germany niche tracking, dauerwellen set komplett is a €77K/yr Amazon Germany market (249K searches/yr). The top 5 brands hold 73% of demand. Verdict: Worth a look — 52/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

dauerwellen set komplett market data

Units sold / yr
8K–10K
avg 100–250/product
Revenue / yr
€78K–€97K
units × avg price
Conversion rate
3.2%
Avg BSR
#518
Page quality
0%
Prime
74%
Sponsored
56%
Out of stock
12.3%
Avg brand age
42 months
Avg seller age
175 days

Competition & brand share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

Brands

19 falling

Sellers

73

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

44%

Top 20: 86%

Open market

22%

  • Basler26%
  • Valquer Laboratorios19%
  • M:C Meister Coiffeur14%
  • Keralock8%
  • HZHSSG5%
  • PcvGef5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -1.5% search growth over the last 90 days.
5K3KSpike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top dauerwellen set komplett search terms

  • dauerwellen set komplett98K/yr
  • dauerwelle57K/yr
  • dauerwellenflüssigkeit43K/yr
  • dauerwellen set9K/yr
  • dauerwelle set7K/yr
  • dauerwellen6K/yr
  • dauerwelle set komplett7K/yr
  • dauerwelle selber machen7K/yr
  • dauerwellen flüssigkeit6K/yr
  • dauerwellen set komplett männer4K/yr
All search terms

Top dauerwellen set komplett products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%€3K8%€6K12%€9K16%€12K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about dauerwellen set komplett

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt18%

“Leichte Handhabung, gute Qualität”

Benutzerfreundlichkeit12%

“Leichte Handhabung”

Preis-Leistungs-Verhältnis9%

“Guter Preis”

beworben Vs Tatsächliches Produkt9%

“Wie beschrieben, bestens”

Haarstyling8%

“Haare sind perfekt”

Eignung Glattes Haar5%

“Wie vom Friseur”

Geruch5%

“Und riecht nicht so stark”

Effizienz4%

“Hat sich gut verarbeiten lassen”

Anleitung/Benutzerhandbuch/Fehlerbehebung4%

“Hält super, einfache Anleitung”

Eignung für gefärbtes Haar3%

“Sehr zu empfehlen für geschädigtes Haar”

What buyers complain about

Geruch15%

“Stinkt und ist wirkungslos”

Eignung für lockiges Haar12%

“So wird es nichts mit den Locken”

Qualität insgesamt11%

“Schlechtes Produkt”

Funktionalität insgesamt6%

“Hat überhaupt nichts gebracht”

Haltbarkeit6%

“Mehrere Wickler schon bei der ersten Anwendung kaputt gegangen”

Anleitung/Benutzerhandbuch/Fehlerbehebung6%

“Die Gebrauchsanweisung noch nicht mal in Deutsch”

Auslaufsicher5%

“die Flüssigkeit lief aus.”

Gesamtgröße5%

“Hält nicht in den Haaren”

Preis-Leistungs-Verhältnis5%

“Überteuert”

Benutzerfreundlichkeit5%

“Alle Mühe umsonst”

Top return reasons

Gesamtgröße32%
Qualität insgesamt13%
Funktionalität insgesamt11%
Eignung für kurzes Haar7%
Defekt Material/Teile5%
Auslaufsicher5%
Eignung für langes Haar4%
Haltbarkeit4%
Dünn3%
Materialqualität3%

Common questions

Is dauerwellen set komplett profitable to sell on Amazon Germany?
The niche generates €77K/yr across 34 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -1.5%. Flapen's verdict: Worth a look (52/100).
How competitive is the dauerwellen set komplett niche?
19 brands and 73 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 73% of demand.
What do buyers complain about in dauerwellen set komplett?
Top complaints mined from reviews: Geruch, Eignung für lockiges Haar, Qualität insgesamt. The return rate is 0.5%.
When does demand for dauerwellen set komplett peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the dauerwellen set komplett niche?
Listings span €2.19–€18.49; the average listing price is €9.70 (sweet spot $15–$100). The average incumbent carries 307 reviews — the moat a new listing must climb.