Dampfglätteisen
FailDemand is soft, at -4.2% this quarter, so Dampfglätteisen is a Fail.
- Flapen Score
- 44 / 100Ranks 791 of 1,260 Kosmetik niches · −3 vs the category median of 4744
- Market size
- €305K/yr152K searches / yr
- 90-day growth
- -4.2%search demand this quarter
- Competition
- 62%top-5 click share · 11 brands · 113 sellers
Flapen Score
Dampfglätteisen against its category
The dotted line is the Kosmetik average. Past it, Dampfglätteisen is stronger. Inside it, weaker.
Market
The Dampfglätteisen market on Amazon at a glance
Shoppers on Amazon Germany searched for Dampfglätteisen 152K times last year and spent an estimated €305K. The top 5 brands take 85% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 2.2% of those searches ended in a purchase.
Shoppers searched for this 152K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €305K a year.
- Searches, last 12 months
- 152K
- Growth, 90 days vs prior 90
- -4.2%
- Conversion, latest week
- 2.2%
- Market size, estimated
- €305Ka year
- Peak month
- July3.6× the quietest month
- Top search term
- steampod28K searches a year
02 · Price
A sale here is worth €90.62.
Listings sell for €90.62 on average, from €10.14 to €248.13. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At €90.62 that is €9K to €23K a year per listing.
- Average price
- €90.62inside the $15 to $100 sweet spot
- Price range
- €10.14–€248.13
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €9K–€23K
- Returns
- 3.7%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
68% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 10.1% of listings are out of stock. The average listing ranks #180 within Haarstyling Geräte & Styling Zubehör. It carries 1,716 reviews at 4.16 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 68%
- Prime listings
- 95%
- Out of stock, average day
- 10.1%
- Average rank
- #180in Haarstyling Geräte & Styling Zubehör
- Average rating
- 4.16 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,716per listing
- Listings tracked
- 19
04 · Newcomers
2 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Dampfglätteisen products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
LOréal Professionnel Steampod 3.0 Professionelles Glätteisen mit Dampftechnologie Für glattes Haar und natürliche Wellen
- Price
- €170.44
- Rating
- 4.5/5
- Reviews
- 4,731
- Age
- 6y ago

Demeliss Saint Algue TITANIUM Dampfglätteisen Titanplatten Leistungsstarker Dampf XL-Wassertank 40 ml Abnehmbarer Kamm 5 Temperaturstufen Für alle Haartypen professionell
- Price
- €46.91
- Rating
- 4.5/5
- Reviews
- 12,792
- Age
- 8y ago

LOréal Professionnel SteamPod 4 All-in-One-Dampfstyler Professionelles Glätteisen mit Dampftechnologie für alle Haartypen glatt bis lockig
- Price
- €243.90
- Rating
- 4.5/5
- Reviews
- 809
- Age
- 3y ago

LOréal Professionnel SteamPod 3| Dampf-Glätteisen zum Glätten und Locken mit Shampoo & Maske zum Testen
- Price
- €184.71
- Rating
- 4.5/5
- Reviews
- 208
- Age
- 4y ago

BaByliss Steam Shine DampfGlätteisen mit XL TurmalinKeramikplatten für schnelles müheloses Glätten Ionische AntiFrizzFunktion für glänzendes & geschmeidiges Haar ST496E
- Price
- €48.40
- Rating
- 4.2/5
- Reviews
- 1,601
- Age
- 6y ago
Trending
estimated 90-day click momentum
Dampf-Haarglätter-Bürste - Entwirrender wiederaufladbarer Kamm mit Ölmessbecher Haar-Dampfglätter für lockiges dickes gewelltes Haar tragbares Styling-Werkzeug Alltags-Pflegezubehör
- Price
- €10.14
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 2mo ago

UKLISS Dampfglätteisen Glätteisen Breit 40MM mit LCD Display Steam Haarglätter Leistungsstarker Dampf Hair Straightener Ultraglatte Haare - Für Alle Haartypen Professionell Haarschutz 100-230
- Price
- €40.25
- Rating
- 3.9/5
- Reviews
- 179
- Age
- 2y ago

AraSyleon Dampf-Glätteisen mit Infrarot & Keramik - Breite 38mm Platten für langes dickes Haar - Reduziert Haarschäden für gesunden Glanz (140-220C Auto-Off)
- Price
- €33.32
- Rating
- 4.4/5
- Reviews
- 57
- Age
- 5mo ago

hihair Glätteisen Testsieger 2025* 4 Jahre Garantie 100 Tage risikofrei testen Mit LCD-Display Schnell aufheizend in nur 20 Sek. Für seidig glattes Haar mit mehr Glanz
- Price
- €82.38
- Rating
- 4.6/5
- Reviews
- 131
- Age
- 7mo ago

Pro Dampf Glättbürste PARWIN PRO BEAUTY 3-in-1 Dampf Haarglätter Bürste LED-Anzeigeleuchte Ionentechnologie & Dampf für doppelte Pflege reduziert Schäden 4 Temperatureinstellungen - Rosa
- Price
- €47.64
- Rating
- 4.5/5
- Reviews
- 79
- Age
- 11mo ago
Newest
by launch date
Dampf-Haarglätter-Bürste - Entwirrender wiederaufladbarer Kamm mit Ölmessbecher Haar-Dampfglätter für lockiges dickes gewelltes Haar tragbares Styling-Werkzeug Alltags-Pflegezubehör
- Price
- €10.14
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 2mo ago

AraSyleon Dampf-Glätteisen mit Infrarot & Keramik - Breite 38mm Platten für langes dickes Haar - Reduziert Haarschäden für gesunden Glanz (140-220C Auto-Off)
- Price
- €33.32
- Rating
- 4.4/5
- Reviews
- 57
- Age
- 5mo ago

hihair Glätteisen Testsieger 2025* 4 Jahre Garantie 100 Tage risikofrei testen Mit LCD-Display Schnell aufheizend in nur 20 Sek. Für seidig glattes Haar mit mehr Glanz
- Price
- €82.38
- Rating
- 4.6/5
- Reviews
- 131
- Age
- 7mo ago

Pro Dampf Glättbürste PARWIN PRO BEAUTY 3-in-1 Dampf Haarglätter Bürste LED-Anzeigeleuchte Ionentechnologie & Dampf für doppelte Pflege reduziert Schäden 4 Temperatureinstellungen - Rosa
- Price
- €47.64
- Rating
- 4.5/5
- Reviews
- 79
- Age
- 11mo ago

AraSyleon Dampf-Haarglätter Bürste 3-Temp Stufen | Glättungsbürste PTC 30s Aufheizen | Glättbürste Heißschutz Design | Hair Straightener Für alle Haartypen Rosa
- Price
- €51.31
- Rating
- 4.2/5
- Reviews
- 97
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
113
Est. top-5 brand share
85%
Top 20: 100%
Est. top-5 click share
62%
Top 20: 100%
Open market
11%
- L'Oréal Professionnel Paris51%
- Demeliss15%
- BaByliss8%
- AraSyleon6%
- PARWIN PRO BEAUTY5%
- Golden Goods4%
- Open — no brand owns it (5 brands, 11%)
Demand
Dampfglätteisen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Sep · busiest ÷ quietest = 3.6×
Search terms
Top Dampfglätteisen search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- steampod28K/yr
- dampfglätteisen22K/yr
- dampfglätter haare6K/yr
- loreal steampod14K/yr
- glätteisen mit wasserdampf9K/yr
- dampf haarglätter6K/yr
- dampfglätteisen haare6K/yr
- steampod loreal7K/yr
- steam pod7K/yr
- steam pod loreal6K/yr
Reviews and returns
What reviews say buyers love and hate about Dampfglätteisen
We read the reviews and the return reasons for every product selling here.
“Gibt besseren Hitzeschutz”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dampfglätteisen questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









