Clay Mask
a small market ($51K/yr) — Clay Mask doesn't clear our bar today.
Flapen Score
Ranks 1,012 of 1,260 Kosmetik niches · −7 vs the category median of 47
Is Clay Mask profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Clay Mask is a €51K/yr Amazon Germany market (68K searches/yr). The top 5 brands hold 94% of demand. Verdict: Skip it — 40/100.
Clay Mask: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -3.3% over the last 90 days and 5.1% of searches end in a purchase.
€51K
revenue / yr
Who owns the niche?
The top 5 brands hold 94% of demand, so 6% of the market is open.
6%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 21 products
Top Clay Mask products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
medicube Zero Pore Blackhead Mud Gesichtsmaske. hautkühlend und porenstraffend. 3 minütige. schnell trocknende Formel mit Aha. Bha. Pha und porenreinigender Tonerde. 3.52 Unzen
- Price
- €12.49
- Rating
- 4.4/5
- Reviews
- 5,559
- Age
- 1y ago
SKIN1004 Madagascar Centella Poremizing Quick Clay Stick Mask 27g Y
- Price
- €13.46
- Rating
- 4.4/5
- Reviews
- 7,519
- Age
- 1y ago
Beauty of Joseon Kühlende Porenmaske mit roten Bohnen 140 ml 4 73 fl.oz
- Price
- €12.24
- Rating
- 4.5/5
- Reviews
- 4,903
- Age
- 3y ago
Beauty of Joseon Reis- und Honig-Glow-Maske zur Pflege der Poren und Sebumkontrolle für trockene empfindliche Haut koreanische Hautpflege für Männer und Frauen 150 ml
- Price
- €12.46
- Rating
- 4.4/5
- Reviews
- 3,845
- Age
- 1y ago
medicube Zero Pore Pad 2.0 | Doppelseitige Toner-Pads mit 4 5% AHA & 0 45% BHA | Für Porenverfeinerung und ein glattes Hautbild | Ideal für alle Hauttypen | Korean Skin Care 70 Pads (1 Pack)
- Price
- €14.72
- Rating
- 4.6/5
- Reviews
- 26,043
- Age
- 5y ago
Trending
90-day click momentum
FULLY Grüne Tomate Poren Detox Tonmaske Reiniger Porenminimierung Mitesserpflege Talgkontrolle Peeling Vegan Gesichtsreiniger 4 05 Fl.Oz Grüne Tomate
- Price
- €13.55
- Rating
- 4.5/5
- Reviews
- 2,214
- Age
- 10mo ago
Medicube Zero Pore Ein-Tages-Creme 1.69 fl.oz Sichtbar Verkleinerte Poren Kontrolle von überschüssigem Öl
- Price
- €18.46
- Rating
- 4.6/5
- Reviews
- 960
- Age
- 1y ago
KIEHLS Rare Earth Deep Pore Cleansing Mask 125 ml reinigende Detox-Gesichtsmaske mit Aloe Vera und Amazonas-Tonerde Anti Pickel Gesichtsreiniger zur Minimierung von Poren und Mitessern
- Price
- €24.45
- Rating
- 4.4/5
- Reviews
- 220
- Age
- 10mo ago
medicube Zero Pore Blackhead Mud Gesichtsmaske. hautkühlend und porenstraffend. 3 minütige. schnell trocknende Formel mit Aha. Bha. Pha und porenreinigender Tonerde. 3.52 Unzen
- Price
- €12.49
- Rating
- 4.4/5
- Reviews
- 5,559
- Age
- 1y ago
medicube Zero Pore Blackhead Cleansing Oil Make up Entferner für alle Hauttypen. Daily Moisture Facial Cleansing Oil. (205 ml/6.93 Fl.Oz). klar/farblos
- Price
- €12.79
- Rating
- 4.5/5
- Reviews
- 478
- Age
- 1y ago
Newest
by launch date
COSRX PDRN Exosome Skinplaning Glaze Mask für Glass Skin mit Lachs-DNA PDRN und Exosomen Collagen Night Wrapping Mask für das Gesicht mit Silikonpinsel erfeinert das Hautbild 50ml Korean Skincare
- Price
- €12.93
- Rating
- 4.4/5
- Reviews
- 1,317
- Age
- 8mo ago
Medicube Zero Pore Clear Blue Capsule Cleanser Sanfter Gesichtsreiniger mit AHA BHA & PHA Für Porenpflege Mitesser & Hauttextur Täglicher Schaumreiniger 120 g
- Price
- €12.68
- Rating
- 4.6/5
- Reviews
- 2,926
- Age
- 8mo ago
FULLY Grüne Tomate Poren Detox Tonmaske Reiniger Porenminimierung Mitesserpflege Talgkontrolle Peeling Vegan Gesichtsreiniger 4 05 Fl.Oz Grüne Tomate
- Price
- €13.55
- Rating
- 4.5/5
- Reviews
- 2,214
- Age
- 10mo ago
KIEHLS Rare Earth Deep Pore Cleansing Mask 125 ml reinigende Detox-Gesichtsmaske mit Aloe Vera und Amazonas-Tonerde Anti Pickel Gesichtsreiniger zur Minimierung von Poren und Mitessern
- Price
- €24.45
- Rating
- 4.4/5
- Reviews
- 220
- Age
- 10mo ago
medicube Zero Pore Blackhead Cleansing Oil Make up Entferner für alle Hauttypen. Daily Moisture Facial Cleansing Oil. (205 ml/6.93 Fl.Oz). klar/farblos
- Price
- €12.79
- Rating
- 4.5/5
- Reviews
- 478
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.
Brands
9 falling
Sellers
120
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
64%
Top 20: 99%
Open market
4%
- medicube45%
- SKIN100423%
- Beauty of Joseon21%
- Fully3%
- Ingbear3%
- Kiehl's2%
- Open — no brand owns it (3 brands, 4%)
Top Clay Mask search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- clay mask26K/yr
- medicube zero pore10K/yr
- centella pore minimizing9K/yr
- medicube zero pore blackhead mud mask3K/yr
- beauty of joseon maske4K/yr
- kil maskesi4K/yr
- beauty of joseon mask5K/yr
- centella mask3K/yr
- centella clay stick3K/yr
What reviews say buyers love and hate about Clay Mask
What buyers mention most, as a share of all reviews.
What buyers love
69% of reviews“Super Maske”
“Beste Produkte”
“Fühlt sich gut an, weiche Haut”
“Bester Foam Cleanser”
“Super Glow”
What buyers complain about
58% of reviews“Juckreiz & Rötungen”
“Leider nicht vertragen”
“Nichts für unreine oder sensible Haurt”
“teuer”
“Einziges winziges Manko, die Tube dürfte gerne größer sein”
Clay Mask return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Clay Mask questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
