Chogan

Shoppers searched for this 162K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €156K a year.

Searches, last 12 months

162K

Growth, 90 days vs prior 90

-10.7%

Conversion, latest week

1.8%

Market size, estimated

€156Ka year

Peak month

November2.1× the quietest month

Top search term

chogan parfum37K searches a year

Listings sell for €52.63 on average, from €13.31 to €192.30. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At €52.63 that is €5K to €13K a year per listing.

Average price

€52.63inside the $15 to $100 sweet spot

Price range

€13.31–€192.30

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

€5K–€13K

Returns

1.0%of orders · Amazon Germany median 1.1%

79% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 19.4% of listings are out of stock. The average listing ranks #831 within Düfte. It carries 117 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

89%

Out of stock, average day

19.4%

Average rank

#831in Düfte

Average rating

4.12 starsAmazon Germany average 4.37 stars

Average reviews

117per listing

Listings tracked

19

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

54 months