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Brüchige Fingernägel

Brüchige Fingernägel shows low returns (0.4%), but a small market ($38K/yr) keeps it on the watch list.

Flapen Score

54
Worth a look

Top 18% of 1,260 Kosmetik niches · +7 vs the category median of 47

Market size 10Growth 76Conversion 53Competition 48Returns 98Price range 74Avg price 75Brand share 19Review moat 25Quality gap 84
This niche Category average · 1,260 niches

Is Brüchige Fingernägel profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Brüchige Fingernägel is a €38K/yr Amazon Germany market (58K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 54/100.

Brüchige Fingernägel: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +62.5% over the last 90 days and 4.3% of searches end in a purchase.

€38K

revenue / yr

Units sold / yr4K
Search volume / yr+62.5%58K
Conversion rate4.3%
Avg price€15.14

Who owns the niche?

The top 5 brands hold 92% of demand, so 8% of the market is open.

8%

open market share

Brands · sellers8 · 55
Top-5 product click share56%
Open market8%
Avg brand age58 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 22 products

Sponsored placement64%
New entrants (1y)0· 0 succeeded
Avg rating4.2★
Avg reviews4,757

Top Brüchige Fingernägel products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

€0€4K€8K€11K€15K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 rising

Sellers

55

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

56%

Top 20: 97%

Open market

4%

  • Sililevo35%
  • PODERM33%
  • Dermovitamina13%
  • Excilor6%
  • PHARMA PERLE4%
  • Andreia3%
  • Open — no brand owns it (2 brands, 4%)

Brüchige Fingernägel demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume58KCVR4.3%Products22Brands8Top 5 Brands92%OOS Rate3.9%Rating4.2★Reviews4,757Avg BSR#202
4K3KSpike '24Black Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 3.8×

Top Brüchige Fingernägel search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • nagelpilz lack farbig8K/yr
  • medizinischer nagellack9K/yr
  • sililevo nagellack15K/yr
  • nagellack nagelpilz farbig6K/yr
  • nagelpilz nagellack farbig6K/yr
  • sililevo hydrolack zum aufbau geschädigter nägel4K/yr
  • sililevo7K/yr
  • sililevo hydrolack 6 6 ml3K/yr

What reviews say buyers love and hate about Brüchige Fingernägel

What buyers mention most, as a share of all reviews.

What buyers love

74% of reviews
Haltbarkeit14%

Er hält lange

Qualität insgesamt13%

Bestes Produkt

Farbe10%

Nagelhärter Color Strong

Symptomreduktion7%

Nach regelmässigen Anwendung Besserung

Weiches Gefühl7%

Fingernägel bleiben weich wie zuvor

What buyers complain about

64% of reviews
Funktionalität insgesamt18%

Hält nicht was es soll

Farbe12%

Farbe Himbeere anders als abgebildet

Symptomreduktion9%

bei mir hat sich auch nach mehrmaliger Anwendung noch keine sichtbare Besserung gezeigt.

Dicke6%

dickflüssig

Preis-Leistungs-Verhältnis5%

Geldverschwendung

Brüchige Fingernägel return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Farbe
34%
2Funktionalität insgesamt
8%
3Auslaufsicher
8%
4Lackqualität
7%
5Produktzustand
6%

Common Brüchige Fingernägel questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Brüchige Fingernägel 54/100 on Amazon Germany — Worth a look. The niche generates €38K/yr across 22 tracked products. Search demand moved +62.5% over the last 90 days.
Search demand for Brüchige Fingernägel on Amazon Germany peaks in Apr–May–Jun, where the busiest month runs 3.8× the quietest.