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53

braune wimpern

Worth a look

Shows low returns (0.8%), but a small market ($53K/yr) keeps it on the watch list.

Market size 13Growth 46Conversion 41Competition 60Returns 96Price range 56Avg price 36Brand share 38Review moat 88Quality gap 90

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Review moat

Great242.19

avg incumbent reviews — the moat a new listing must climb

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Price range

Good€5.86–€26.56

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+16.8%

90-day search growth — must beat 0% to launch

Conversion

Okay3.3%

search→purchase rate — share of searches ending in a sale

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Avg price

Okay€10.26

avg listing price — sweet spot $15–$100

Market size

Bad€53K

€53K/yr · 159K searches

According to Flapen's Amazon Germany niche tracking, braune wimpern is a €53K/yr Amazon Germany market (159K searches/yr). The top 5 brands hold 82% of demand. Verdict: Worth a look — 53/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

braune wimpern market data

Units sold / yr
5K–6K
avg 100–250/product
Revenue / yr
€51K–€62K
units × avg price
Conversion rate
3.3%
Avg BSR
#160
Page quality
0%
Prime
100%
Sponsored
81%
Out of stock
9.0%
Avg brand age
29 months
Avg seller age
198 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 falling

Sellers

15

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

49%

Top 20: 92%

Open market

14%

  • Lvmixwig46%
  • EMEDA14%
  • Veleasha11%
  • B&Qaugen7%
  • GEMERRY4%
  • LZM4%
  • Open — no brand owns it (7 brands, 14%)

Demand

Weekly Amazon search volume, last 18 weeks — +16.8% search growth over the last 90 days.
7K5KSpike '26Mar '26Apr '26Apr '26May '26Jun '26Jun '26

Top braune wimpern search terms

  • braune wimpern extensions20K/yr
  • wimpern braun19K/yr
  • braune lashes13K/yr
  • brown lash clusters15K/yr
  • braune wimpern17K/yr
  • wosheer lashes braun8K/yr
  • wimpern extensions braun12K/yr
  • lash cluster brown12K/yr
  • lashes braun10K/yr
  • cluster lashes braun11K/yr
All search terms

Top braune wimpern products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€3K10%€5K15%€8K20%€11K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about braune wimpern

What buyers praise and complain about, mined from review topics.

What buyers love

Wimpernqualität34%

“Bestes Cluster-Wimpern-Set”

Farbe16%

“Natürlicher Look”

Haftung/Klebrigkeit10%

“Kleber hält gut”

Qualität insgesamt6%

“Qualität für den Preis super”

Einfache Anwendung3%

“super leichte Applikation”

Gesamtgröße3%

“Super für große Augen geeignet”

Preis-Leistungs-Verhältnis2%

“Für den Preis ja okay”

Haltbarkeit2%

“Super haltbar sieht gut aus”

Benutzerfreundlichkeit2%

“Einfach anzubringen- halten super gut”

Weiches Gefühl2%

“Sie sind soft”

What buyers complain about

Haftung/Klebrigkeit18%

“aber nicht so gut kleben”

Haltbarkeit13%

“Fallen auseinander beim abziehen”

Qualität insgesamt9%

“Ganz schlechte Qualität, haben sich in der ersten Nacht schon gelöst,”

Wimpernqualität8%

“Eventuell als Tipp: Festdrücken nach dem Anbringen mit dem Finger nicht mit der Pinzette (dann bleiben die Wimpern nicht kleben).”

Gesamtgröße4%

“leider sind sie zu breit”

Farbe4%

“Farbe nicht schön”

Dicke3%

“sie haben eine dünne”

Helligkeit/Glanz/Glühen2%

“Zu hell für mich”

Auslaufsicher2%

“Da ich zusätzlich noch ein Shampoo bestellt hatte, das leider nicht versiegelt war, ist in dem Paket etwas ausgelaufen”

Anleitung/Benutzerhandbuch/Fehlerbehebung2%

“Keine Anwendungshinweise”

Top return reasons

Haftung/Klebrigkeit22%
Farbe15%
Qualität insgesamt11%
Wimpernqualität10%
beworben Vs Tatsächliches Produkt10%
Gesamtgröße6%
Funktionalität insgesamt5%
Haltbarkeit3%
Form/Stil2%
Helligkeit/Glanz/Glühen2%

Common questions

Is braune wimpern profitable to sell on Amazon Germany?
The niche generates €53K/yr across 27 tracked products. 2 of 14 products launched in the last 360 days are still selling. 90-day search growth is +16.8%. Flapen's verdict: Worth a look (53/100).
How competitive is the braune wimpern niche?
13 brands and 15 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 82% of demand.
What do buyers complain about in braune wimpern?
Top complaints mined from reviews: Haftung/Klebrigkeit, Haltbarkeit, Qualität insgesamt. The return rate is 0.8%.
What does it cost to enter the braune wimpern niche?
Listings span €5.86–€26.56; the average listing price is €10.26 (sweet spot $15–$100). The average incumbent carries 242 reviews — the moat a new listing must climb.