Botanicals
FailThe top 5 brands take 100% of clicks, so Botanicals is a Fail.
- Flapen Score
- 31 / 100Ranks 1,212 of 1,260 Kosmetik niches · −16 vs the category median of 4731
- Market size
- €31K/yr42K searches / yr
- 90-day growth
- -31.4%search demand this quarter
- Competition
- 76%top-5 click share · 3 brands · 255 sellers
Flapen Score
Botanicals against its category
The dotted line is the Kosmetik average. Past it, Botanicals is stronger. Inside it, weaker.
Market
The Botanicals market on Amazon at a glance
Shoppers on Amazon Germany searched for Botanicals 42K times last year and spent an estimated €31K. All 3 brands take every click. Demand peaks in Feb–Nov–Dec. Flapen scores it 31 out of 100, a Fail.
01 · Demand
An estimated 4.2% of those searches ended in a purchase.
Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -31.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €31K a year.
- Searches, last 12 months
- 42K
- Growth, 90 days vs prior 90
- -31.4%
- Conversion, latest week
- 4.2%
- Market size, estimated
- €31Ka year
- Peak month
- December3.0× the quietest month
- Top search term
- botanicals16K searches a year
02 · Price
A sale here is worth €17.28.
Listings sell for €17.28 on average, from €5.66 to €35.24. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 250 to 500 of them. At €17.28 that is €4K to €9K a year per listing.
- Average price
- €17.28inside the $15 to $100 sweet spot
- Price range
- €5.66–€35.24
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €4K–€9K
- Returns
- 0.5%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #104 within Shampoo & Spülung. It carries 8,047 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #104in Shampoo & Spülung
- Average rating
- 4.68 starsAmazon Germany average 4.37 stars
- Average reviews
- 8,047per listing
- Listings tracked
- 12
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Botanicals products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
LEGO Botanicals Mini-Orchidee - Set mit Kunstblumen für Erwachsene - Zimmerpflanze mit Blumentopf im Terrakotta-Stil - DIY Geschenkidee zum Geburtstag - 10343
- Price
- €17.20
- Rating
- 4.8/5
- Reviews
- 17,538
- Age
- 1y ago

LEGO Botanicals Schaukelnde Pflanzen - Set mit Kunstblumen - mit 2 Kunstpflanzen & 2 pastellfarbenen Blumentöpfen für Schlafzimmer Deko - DIY Geschenkidee für Mädchen ab 9 Jahren & Erwachsene - 11506
- Price
- €13.77
- Rating
- 4.8/5
- Reviews
- 470
- Age
- 3mo ago

Botanicals Stärkender und entwirrender Conditioner ohne Silikone Sulfate und Parabene Für geschwächtes Haar Vegane Naturkosmetik Ingwer & Koriander Spülung 1 x 200 ml
- Price
- €8.46
- Rating
- 4.5/5
- Reviews
- 1,494
- Age
- 7y ago

Botanicals Reichhaltige Kur ohne Silikon für trockenes Haar mit Argan und Saflorblüte pflegt das Haar intensiv 1er Pack (1 x 200 ml)
- Price
- €9.99
- Rating
- 4.3/5
- Reviews
- 563
- Age
- 7y ago

LEGO Botanicals Gänseblümchen - Strauß aus Kunstblumen mit Gänseblümchen & Lavendel - DIY Deko fürs Kinderzimmer - Geschenkidee zum Geburtstag für Mädchen ab 9 Jahren - 11508
- Price
- €9.47
- Rating
- 4.8/5
- Reviews
- 1,594
- Age
- 7mo ago
Trending
estimated 90-day click momentum
LEGO Botanicals Schaukelnde Pflanzen - Set mit Kunstblumen - mit 2 Kunstpflanzen & 2 pastellfarbenen Blumentöpfen für Schlafzimmer Deko - DIY Geschenkidee für Mädchen ab 9 Jahren & Erwachsene - 11506
- Price
- €13.77
- Rating
- 4.8/5
- Reviews
- 470
- Age
- 3mo ago

LEGO Botanicals Gänseblümchen - Strauß aus Kunstblumen mit Gänseblümchen & Lavendel - DIY Deko fürs Kinderzimmer - Geschenkidee zum Geburtstag für Mädchen ab 9 Jahren - 11508
- Price
- €9.47
- Rating
- 4.8/5
- Reviews
- 1,594
- Age
- 7mo ago

LEGO Botanicals Fröhliche Pflanzen - Spielzeug für Kinder mit 2 Kunstpflanzen 2 bunten Blumentöpfen & austauschbaren Cartoon-Gesichtern - Geschenkidee für Mädchen ab 9 Jahren - 10349
- Price
- €12.04
- Rating
- 4.8/5
- Reviews
- 8,754
- Age
- 1y ago

Botanicals Reichhaltige Kur ohne Silikon für trockenes Haar mit Argan und Saflorblüte pflegt das Haar intensiv 1er Pack (1 x 200 ml)
- Price
- €9.99
- Rating
- 4.3/5
- Reviews
- 563
- Age
- 7y ago

LEGO Botanicals Schöner Rosafarbener Blumenstrauß - Set mit Kunstblumen für Erwachsene - Deko mit künstlichen Rosen Gänseblümchen Kornblumen & Holunderblüten - Geschenkidee zum Geburtstag - 10342
- Price
- €35.24
- Rating
- 4.8/5
- Reviews
- 4,298
- Age
- 1y ago
Newest
by launch date
LEGO Botanicals Schaukelnde Pflanzen - Set mit Kunstblumen - mit 2 Kunstpflanzen & 2 pastellfarbenen Blumentöpfen für Schlafzimmer Deko - DIY Geschenkidee für Mädchen ab 9 Jahren & Erwachsene - 11506
- Price
- €13.77
- Rating
- 4.8/5
- Reviews
- 470
- Age
- 3mo ago

LEGO Botanicals Gänseblümchen - Strauß aus Kunstblumen mit Gänseblümchen & Lavendel - DIY Deko fürs Kinderzimmer - Geschenkidee zum Geburtstag für Mädchen ab 9 Jahren - 11508
- Price
- €9.47
- Rating
- 4.8/5
- Reviews
- 1,594
- Age
- 7mo ago

LEGO Botanicals Fröhliche Pflanzen - Spielzeug für Kinder mit 2 Kunstpflanzen 2 bunten Blumentöpfen & austauschbaren Cartoon-Gesichtern - Geschenkidee für Mädchen ab 9 Jahren - 10349
- Price
- €12.04
- Rating
- 4.8/5
- Reviews
- 8,754
- Age
- 1y ago

LEGO Botanicals Japanischer Roter Ahorn - Bonsai-Baum - Kunstpflanzen Set mit roten und orangefarbenen Blättern sowie einem baubaren Blumentopf - Kunstblumen DIY Deko Geschenk für Erwachsene - 10348
- Price
- €34.67
- Rating
- 4.8/5
- Reviews
- 25,767
- Age
- 1y ago

LEGO Botanicals Mini-Orchidee - Set mit Kunstblumen für Erwachsene - Zimmerpflanze mit Blumentopf im Terrakotta-Stil - DIY Geschenkidee zum Geburtstag - 10343
- Price
- €17.20
- Rating
- 4.8/5
- Reviews
- 17,538
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 76% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
255
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
76%
Top 20: 100%
Open market
0%
- LEGO81%
- L'Oreal Paris15%
- BrickBling4%
Demand
Botanicals search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Nov, Dec · busiest ÷ quietest = 3.0×
Search terms
Top Botanicals search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- botanicals16K/yr
- lego mini orchidee9K/yr
- botanicals shampoo4K/yr
- mini orchidee lego4K/yr
- loreal botanicals3K/yr
- lego 103436K/yr
Reviews and returns
What reviews say buyers love and hate about Botanicals
We read the reviews and the return reasons for every product selling here.
“Schade ums Geld”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Botanicals questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









