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Boss Duschgel Herren

Fail

The top 5 brands take 100% of clicks, so Boss Duschgel Herren is a Fail.

Flapen Score
30
30 / 100
Ranks 1,225 of 1,260 Kosmetik niches · −17 vs the category median of 47
Market size
€25K/yr38K searches / yr
90-day growth
+1.9%search demand this quarter
Competition
93%top-5 click share · 3 brands · 5 sellers

Flapen Score

Boss Duschgel Herren against its category

The dotted line is the Kosmetik average. Past it, Boss Duschgel Herren is stronger. Inside it, weaker.

30Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Boss Duschgel Herren market on Amazon at a glance

Shoppers on Amazon Germany searched for Boss Duschgel Herren 38K times last year and spent an estimated €25K. All 3 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 30 out of 100, a Fail.

01 · Demand

An estimated 8.3% of those searches ended in a purchase.

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved +1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €25K a year.

Searches, last 12 months
38K
Growth, 90 days vs prior 90
+1.9%
Conversion, latest week
8.3%
Market size, estimated
€25Ka year
Peak month
December6.4× the quietest month
Top search term
joop duschgel herren11K searches a year

02 · Price

A sale here is worth €7.92.

Listings sell for €7.92 on average, from €5.22 to €12.83. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At €7.92 that is €4K to €6K a year per listing.

Average price
€7.92under the $15 to $100 sweet spot
Price range
€5.22–€12.83
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
500–750
Revenue per listing a year
€4K–€6K
Returns
0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #142 within Baden & Körperpflege. It carries 2,417 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#142in Baden & Körperpflege
Average rating
4.59 starsAmazon Germany average 4.37 stars
Average reviews
2,417per listing
Listings tracked
7

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
62 months

Products

Top Boss Duschgel Herren products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.

Brands

3 flat

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

0%

  • Brand 189%
  • Brand 27%
  • Brand 34%

Demand

Boss Duschgel Herren search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 6.4×

Search terms

Top Boss Duschgel Herren search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • joop duschgel herren11K/yr
  • körperpflege männer6K/yr
  • joop duschgel8K/yr
  • joop homme duschgel5K/yr
  • kosmetik männer8K/yr

Reviews and returns

What reviews say buyers love and hate about Boss Duschgel Herren

We read the reviews and the return reasons for every product selling here.

65%of positive reviews mention “Geruch”
22%of negative reviews mention “Preis-Leistungs-Verhältnis”
0.5%of orders come back
“Dafür ist es viel zu teuer”
A buyer, on “Preis-Leistungs-Verhältnis”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Boss Duschgel Herren questions

Answered from the same tracked data.