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Bond Repair

Fail

The top 5 brands take 100% of clicks, so Bond Repair is a Fail.

Flapen Score
42
42 / 100
Ranks 916 of 1,260 Kosmetik niches · −5 vs the category median of 47
Market size
€155K/yr150K searches / yr
90-day growth
-36.6%search demand this quarter
Competition
62%top-5 click share · 5 brands · 85 sellers

Flapen Score

Bond Repair against its category

The dotted line is the Kosmetik average. Past it, Bond Repair is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bond Repair market on Amazon at a glance

Shoppers on Amazon Germany searched for Bond Repair 150K times last year and spent an estimated €155K. All 5 brands take every click. Demand peaks in Jan–Feb–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 10.1% of those searches ended in a purchase.

Shoppers searched for this 150K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 10.1% of those searches ended in a purchase. Searches in the last 90 days moved -36.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €155K a year.

Searches, last 12 months
150K
Growth, 90 days vs prior 90
-36.6%
Conversion, latest week
10.1%
Market size, estimated
€155Ka year
Peak month
December10.6× the quietest month
Top search term
bond repair27K searches a year

02 · Price

A sale here is worth €10.22.

Listings sell for €10.22 on average, from €3.50 to €31.93. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At €10.22 that is €3K to €5K a year per listing.

Average price
€10.22under the $15 to $100 sweet spot
Price range
€3.50–€31.93
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
€3K–€5K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #298 within Haaröl. It carries 3,124 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
90%
Out of stock, average day
6.3%
Average rank
#298in Haaröl
Average rating
4.41 starsAmazon Germany average 4.37 stars
Average reviews
3,124per listing
Listings tracked
20

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
60 months

Products

Top Bond Repair products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

5 rising

Sellers

85

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

0%

  • Brand 149%
  • Brand 229%
  • Brand 318%
  • Brand 42%
  • Brand 51%
  • Open — no brand owns it (0%)

Demand

Bond Repair search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KPrime Day '25Spike '25Holiday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 10.6×

Search terms

Top Bond Repair search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bond repair27K/yr
  • elvital bond repair11K/yr
  • loreal bond repair12K/yr
  • ogx bond repair27K/yr
  • pantene pro v bond repair17K/yr
  • bond repair shampoo5K/yr
  • pantene bond repair4K/yr
  • ogx spray5K/yr
  • bond repair treatment4K/yr
  • bond repair leave in3K/yr

Reviews and returns

What reviews say buyers love and hate about Bond Repair

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Geruch”
9%of negative reviews mention “Ölig/fettig”
0.1%of orders come back
“Macht die Haare fettig”
A buyer, on “Ölig/fettig”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Bond Repair questions

Answered from the same tracked data.