How competitive is the Blizzard Guthaben niche on Amazon Germany?

3 brands and 43 sellers compete in Blizzard Guthaben on Amazon Germany. The top 5 Blizzard Guthaben products take 100% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Blizzard Guthaben?

Blizzard Guthaben buyers on Amazon Germany complain most about Schärfe, Wasserbeständigkeit, Komfort insgesamt, the themes mined from the niche's reviews. Its return rate is 4.7%.

What does it cost to enter the Blizzard Guthaben niche?

Blizzard Guthaben sells for €40.04 on average on Amazon Germany, inside our $15–$100 sweet spot. Listings span €32.89–€51.01. The average incumbent carries 3,509 reviews — the moat a new listing must climb.

Blizzard Guthaben

soft demand (-55.9% this quarter) — Blizzard Guthaben doesn't clear our bar today.

Flapen Score

Skip it

Ranks 1,232 of 1,260 Kosmetik niches · −18 vs the category median of 47

This niche Category average · 1,260 niches

Is Blizzard Guthaben profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Blizzard Guthaben is a €59K/yr Amazon Germany market (28K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug–Sep–Dec. Verdict: Skip it — 29/100.

Blizzard Guthaben: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -55.9% over the last 90 days and 5.2% of searches end in a purchase.

€59K

revenue / yr

Units sold / yr2K

Search volume / yr-55.9%28K

Conversion rate5.2%

Avg price€40.04

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers3 · 43

Top-5 product click share100%

Open market0%

Avg brand age66 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 5 products

Top Blizzard Guthaben products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

DUNLOP Blizzard - Thermo Schneestiefel Gefütterte Winterstiefel für Damen & Herren 100% wasserdicht & warm Größen 36-48

Price: €36.23
Rating: 4.4/5
Reviews: 22
Age: 11mo ago

DUNLOP Blizzard - Thermo Schneestiefel Gefütterte Winterstiefel für Damen & Herren 100% wasserdicht & warm - Schwarz Größen 38

Price: €36.52
Rating: 4.4/5
Reviews: 10,329
Age: 11y ago

DUNLOP Protective Footwear K486061 Blizzard Dunkelgrün Größe 41 EU

Price: €32.89
Rating: 4.3/5
Reviews: 2,768
Age: 13y ago

Brandit Britannia Winter Jacket Farbe: blizzard c Größe: XXL

Price: €51.01
Rating: 4.2/5
Reviews: 3,410
Age: 3y ago

Blizzard Podologie Instrumente Set 5-teiliges Fußpflege Set für harte & eingewachsene Nägel Nagelzange Eckenzange Nagelhautentferner Eckenfeile & Eckenheber Profi Podologie Werkzeug

Price: €43.53
Rating: 4.3/5
Reviews: 1,017
Age: 6y ago

Newest

by launch date

DUNLOP Blizzard - Thermo Schneestiefel Gefütterte Winterstiefel für Damen & Herren 100% wasserdicht & warm Größen 36-48

Price: €36.23
Rating: 4.4/5
Reviews: 22
Age: 11mo ago

Brandit Britannia Winter Jacket Farbe: blizzard c Größe: XXL

Price: €51.01
Rating: 4.2/5
Reviews: 3,410
Age: 3y ago

Blizzard Podologie Instrumente Set 5-teiliges Fußpflege Set für harte & eingewachsene Nägel Nagelzange Eckenzange Nagelhautentferner Eckenfeile & Eckenheber Profi Podologie Werkzeug

Price: €43.53
Rating: 4.3/5
Reviews: 1,017
Age: 6y ago

DUNLOP Blizzard - Thermo Schneestiefel Gefütterte Winterstiefel für Damen & Herren 100% wasserdicht & warm - Schwarz Größen 38

Price: €36.52
Rating: 4.4/5
Reviews: 10,329
Age: 11y ago

DUNLOP Protective Footwear K486061 Blizzard Dunkelgrün Größe 41 EU

Price: €32.89
Rating: 4.3/5
Reviews: 2,768
Age: 13y ago

Competition: brands, sellers & click share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

DUNLOP67%
Brandit18%
Blizzard15%

Blizzard Guthaben demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume28KCVR5.2%Products5Brands3Top 5 Brands100%OOS Rate0.0%Rating4.3★Reviews3,509Avg BSR#338

Peak months: Aug, Sep, Dec · busiest ÷ quietest = 4.6×

What reviews say buyers love and hate about Blizzard Guthaben

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Qualität insgesamt58%

“Sehr gute Qualität”

Griff17%

“Die Instrumente sind gut, sind griffig”

Benutzerfreundlichkeit8%

“praktisch im Gebrauch”

Komfort insgesamt3%

“bequem”

Gesamtgröße3%

“haben eine optimale Passform (nicht so engen oder weiten Schaft),”

What buyers complain about

100% of reviews

Schärfe33%

“Die Kopfschneider sind nicht scharf”

Wasserbeständigkeit17%

“Nicht wasserdicht”

Komfort insgesamt17%

“Bequem und warm, eher nicht für dicke Waden geeignet”

Qualität insgesamt17%

“Schlechte Qualität”

Haltbarkeit17%

“Nach dem dritten Mal tragen ist das Innenfutter an der Naht aufgerissen und somit unbrauchbar”

Blizzard Guthaben return rate & reasons

Why buyers send it back, as a share of all return requests.

4.7%

Return rate

10%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße

50%

2Breite

11%

3Füße fit

4Außensohlenqualität

5Einfache Reinigung

Common Blizzard Guthaben questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Blizzard Guthaben 29/100 on Amazon Germany — Skip it. The niche generates €59K/yr across 5 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -55.9% over the last 90 days.