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Based Leave in Conditioner

Fail

The top 5 brands take 99% of clicks, so Based Leave in Conditioner is a Fail.

Flapen Score
45
45 / 100
Ranks 731 of 1,260 Kosmetik niches · −2 vs the category median of 47
Market size
€78K/yr92K searches / yr
90-day growth
-4.0%search demand this quarter
Competition
64%top-5 click share · 6 brands · 54 sellers

Flapen Score

Based Leave in Conditioner against its category

The dotted line is the Kosmetik average. Past it, Based Leave in Conditioner is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Based Leave in Conditioner market on Amazon at a glance

Shoppers on Amazon Germany searched for Based Leave in Conditioner 92K times last year and spent an estimated €78K. The top 5 brands take 99% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 10.1% of those searches ended in a purchase.

Shoppers searched for this 92K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 10.1% of those searches ended in a purchase. Searches in the last 90 days moved -4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €78K a year.

Searches, last 12 months
92K
Growth, 90 days vs prior 90
-4.0%
Conversion, latest week
10.1%
Market size, estimated
€78Ka year
Top search term
fructis locken methode14K searches a year

02 · Price

A sale here is worth €8.39.

Listings sell for €8.39 on average, from €3.02 to €42.01. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At €8.39 that is €2K to €4K a year per listing.

Average price
€8.39under the $15 to $100 sweet spot
Price range
€3.02–€42.01
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
€2K–€4K
Returns
0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #96 within Haarstyling Produkte. It carries 1,141 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#96in Haarstyling Produkte
Average rating
4.33 starsAmazon Germany average 4.37 stars
Average reviews
1,141per listing
Listings tracked
18

04 · Newcomers

8 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
8Amazon's first-year sales bar
Average brand age
57 months

Products

Top Based Leave in Conditioner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

54

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

0%

  • Brand 165%
  • Brand 218%
  • Brand 313%
  • Brand 42%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (0%)

Demand

Based Leave in Conditioner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KBlack Friday '25Spike '26SepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4× · 10 of 12 months tracked

Search terms

Top Based Leave in Conditioner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fructis locken methode14K/yr
  • garnier locken methode13K/yr
  • based leave in conditioner9K/yr
  • garnier fructis locken methode8K/yr
  • garnier locken9K/yr
  • locken leave in9K/yr
  • bali curls bonding repair9K/yr
  • leave in locken6K/yr
  • locken methode4K/yr
  • fructis locken4K/yr

Reviews and returns

What reviews say buyers love and hate about Based Leave in Conditioner

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Geruch”
9%of negative reviews mention “Haarverwandt”
0.2%of orders come back
“meine Haare hinterher total verklebt.”
A buyer, on “Haarverwandt”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Based Leave in Conditioner questions

Answered from the same tracked data.