Is bali curls für locken profitable to sell on Amazon Germany?

The niche generates €42K/yr across 35 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -5.1%. Flapen's verdict: Worth a look (50/100).

How competitive is the bali curls für locken niche?

14 brands and 123 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 86% of demand.

What do buyers complain about in bali curls für locken?

Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Haftung/Klebrigkeit, Feucht/Trocken. The return rate is 0.2%.

When does demand for bali curls für locken peak?

Demand peaks in Apr–May; the busiest month runs 2.2× the quietest.

What does it cost to enter the bali curls für locken niche?

Listings span €3.26–€32.75; the average listing price is €12.98 (sweet spot $15–$100). The average incumbent carries 3,413 reviews — the moat a new listing must climb.

bali curls für locken

Worth a look

Shows low returns (0.2%), but a small market ($42K/yr) keeps it on the watch list.

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Great7.1%

search→purchase rate — share of searches ending in a sale

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Price range

Good€3.26–€32.75

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good€12.98

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,413.37

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-5.1%

90-day search growth — must beat 0% to launch

Market size

Bad€42K

€42K/yr · 45K searches

According to Flapen's Amazon Germany niche tracking, bali curls für locken is a €42K/yr Amazon Germany market (45K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Apr–May. Verdict: Worth a look — 50/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

bali curls für locken market data

Units sold / yr: 4K–5K; avg 100–250/product
Revenue / yr: €52K–€65K; units × avg price
Conversion rate: 7.1%
Avg BSR: #272
Page quality: 0%
Prime: 83%
Sponsored: 69%
Out of stock: 7.0%
Avg brand age: 58 months
Avg seller age: 166 days

Competition & brand share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 flat

Sellers

123

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

42%

Top 20: 85%

Open market

10%

Goldwell49%
TIGI21%
CATWALK by TIGI6%
Jean & Len5%
Bali Curls by Hank Ge5%
WELLA4%
Open — no brand owns it (8 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 67 weeks — -5.1% search growth over the last 90 days.

Peak months: Apr, May · busiest ÷ quietest = 2.2×

Open Trend

Top bali curls für locken search terms

goldwell curls waves10K/yr +26.6%13.1% conv.
catwalk by tigi9K/yr -26.7%6.3% conv.
tigi catwalk9K/yr -34.2%7.1% conv.
lockencreme feines haar6K/yr +12.8%3.8% conv.
locken definieren4K/yr +7.8%4.2% conv.
locken serum3K/yr +2.2%1.7% conv.
goldwell locken3K/yr +16.8%7.9% conv.
locken aktivator2K/yr +22.8%1.6% conv.

All search terms

Top bali curls für locken products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Catwalk by TIGI Curls Rock Amplifier feuchtigkeitsspendende Anti-Frizz-Stylingcreme für lockiges und welliges Haar mit mehr Glanz und Volumen 150 ml

TIGI€8.064.4★35,069 rev

Goldwell Dualsenses Curls & Waves Feuchtigkeits Serum Spray für lockiges und gewelltes Haar 150 ml

Goldwell€12.494.5★556 rev

Goldwell Dualsenses Curly Twist Hydrating Shampoo 1er Pack (1 x 1 l)

Goldwell€19.434.6★894 rev

Goldwell STYLESIGN Curls Definierende Crème Lockencreme für mittelstarkes bis kräftiges Haar Definition & Anti-Frizz 150 ml

Goldwell€12.044.3★160 rev

Jean & Len Traumlocken Curling Cream Reiswasser & Acaibeere für gelocktes & natürlich gewelltes Haar curly girl friendly definiert & verleiht Sprungkraft Lockencreme ohne Silikone vegan 100 ml

Jean & Len€3.264.3★266 rev

Newest

by launch date

Lockencreme Curl Cream Hydrating mit Kokosöl & Sheabutter Definierende Naturlocken Reduziert Frizz Glanz & Pflege für Lockenhaar 150 ml

Tiepetly€8.3829 rev

3mo ago

Jean & Len Traumlocken Curling Cream Reiswasser & Acaibeere für gelocktes & natürlich gewelltes Haar curly girl friendly definiert & verleiht Sprungkraft Lockencreme ohne Silikone vegan 100 ml

Jean & Len€3.26266 rev

1y ago

BALI CURLS Hydrating Curl Cream Feuchtigkeitsspendende Lockencreme Sheabutter Kokosöl & Ylang-Ylang Locken Creme für geschmeidige & definierte Curls Vegane Lockenpflege für Naturlocken 150ml

Bali Curls by Hank Ge€8.17508 rev

1y ago

Goldwell STYLESIGN Curls Definierende Crème Lockencreme für mittelstarkes bis kräftiges Haar Definition & Anti-Frizz 150 ml

Goldwell€12.04160 rev

2y ago

STYLESIGN CURLS BÜNDELNDES GEL ideal für feines bis mittelstarkes Haar 150ml

Goldwell€10.00113 rev

2y ago

What buyers say about bali curls für locken

What buyers praise and complain about, mined from review topics.

What buyers love

Eignung für lockiges Haar22%

“Absolut Mega 🤩 Bin mit der Serie von Bali Curls mega zufrieden”

Geruch16%

“Schöner Duft”

Qualität insgesamt15%

“Super Produkte”

Haarstyling8%

“Der beste curl cream bis jetzt”

Feucht/Trocken4%

“Die Garnier Fructis Air Dry Cream begeistert mit ihrer leichten, nährenden Textur”

Preis-Leistungs-Verhältnis4%

“Super preis”

Weiches Gefühl4%

“und fühlt sich gut an (nicht betonartig).”

Einfache Anwendung2%

“Besonders praktisch finde ich den Pumpspender, der die Anwendung super einfach macht”

beworben Vs Tatsächliches Produkt2%

“Hält, was es verspricht”

Eignung Glattes Haar2%

“Super für feines Haar/ macht tolle Wellen”

What buyers complain about

Preis-Leistungs-Verhältnis9%

“Teuer”

Haftung/Klebrigkeit9%

“Kaum Halt dafür klebriges Gefühl”

Feucht/Trocken7%

“Haare wirken komisch strähnig trocken”

Eignung für lockiges Haar6%

“Für trockene Locken eher ungeeignet”

Haarverwandt5%

“Haare wirken komisch strähnig trocken”

Funktionalität insgesamt5%

“HÄLT NICHT WAS ES VERSPRICHT”

Eignung für kurzes Haar5%

“Verklebt nur die Haare”

Geruch4%

“Sparsam im Gebrauch, ganz dezenter Duft (andere Sachen hab ich schon wegen der Stinkerei weggeworfen)”

beworben Vs Tatsächliches Produkt3%

“Vine Produkttester, die das Ergebnis verzerren”

Ölig/fettig3%

“Egal wie viel Creme ich verwende, ob viel oder wenig, meine Haare sehen danach fettig aus”

Top return reasons

Funktionalität insgesamt12%

Haftung/Klebrigkeit9%

Geruch9%

Gesamtgröße8%

beworben Vs Tatsächliches Produkt8%

Haarverwandt7%

Motorleistung7%

Eignung für kurzes Haar6%

Inhaltsstoffe – insgesamt5%

schädigen/verbrennen Haare4%

Common questions

Is bali curls für locken profitable to sell on Amazon Germany?: The niche generates €42K/yr across 35 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -5.1%. Flapen's verdict: Worth a look (50/100).
How competitive is the bali curls für locken niche?: 14 brands and 123 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in bali curls für locken?: Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Haftung/Klebrigkeit, Feucht/Trocken. The return rate is 0.2%.
When does demand for bali curls für locken peak?: Demand peaks in Apr–May; the busiest month runs 2.2× the quietest.
What does it cost to enter the bali curls für locken niche?: Listings span €3.26–€32.75; the average listing price is €12.98 (sweet spot $15–$100). The average incumbent carries 3,413 reviews — the moat a new listing must climb.