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Babor Cleansing

Fail

Demand is soft, at -12.3% this quarter, so Babor Cleansing is a Fail.

Flapen Score
49
49 / 100
Top 40% of 1,260 Kosmetik niches · +2 vs the category median of 47
Market size
€202K/yr122K searches / yr
90-day growth
-12.3%search demand this quarter
Competition
62%top-5 click share · 11 brands · 56 sellers

Flapen Score

Babor Cleansing against its category

The dotted line is the Kosmetik average. Past it, Babor Cleansing is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Babor Cleansing market on Amazon at a glance

Shoppers on Amazon Germany searched for Babor Cleansing 122K times last year and spent an estimated €202K. The top 5 brands take 88% of clicks. Demand peaks in Oct. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 9.3% of those searches ended in a purchase.

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €202K a year.

Searches, last 12 months
122K
Growth, 90 days vs prior 90
-12.3%
Conversion, latest week
9.3%
Market size, estimated
€202Ka year
Peak month
October1.5× the quietest month
Top search term
enzympeeling gesicht33K searches a year

02 · Price

A sale here is worth €17.72.

Listings sell for €17.72 on average, from €5.59 to €35.46. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At €17.72 that is €4K to €9K a year per listing.

Average price
€17.72inside the $15 to $100 sweet spot
Price range
€5.59–€35.46
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
€4K–€9K
Returns
0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

68% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #144 within Gesicht. It carries 2,151 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
100%
Out of stock, average day
1.9%
Average rank
#144in Gesicht
Average rating
4.53 starsAmazon Germany average 4.37 stars
Average reviews
2,151per listing
Listings tracked
19

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
62 months

Products

Top Babor Cleansing products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 62% of clicks. Leaders hold, but buyers still shop past them.

€0€20K€40K€61K€81K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

56

Est. top-5 brand share

88%

Top 20: 100%

Est. top-5 click share

62%

Top 20: 100%

Open market

9%

  • BABOR47%
  • DAYTOX23%
  • Cosphera7%
  • ANUA5%
  • PAULA'S CHOICE5%
  • Hildegard Braukmann3%
  • Open — no brand owns it (5 brands, 9%)

Demand

Babor Cleansing search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '24Spike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 1.5×

Search terms

Top Babor Cleansing search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • enzympeeling gesicht33K/yr
  • babor cleansing23K/yr
  • enzympeeling16K/yr
  • enzym peeling10K/yr
  • enzym peeling gesicht7K/yr
  • enzyme peeling6K/yr
  • babor peeling gesicht4K/yr
  • enzympeeling pulver3K/yr
  • babor peeling3K/yr
  • babor reinigung5K/yr

Reviews and returns

What reviews say buyers love and hate about Babor Cleansing

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Qualität insgesamt”
13%of negative reviews mention “Preis-Leistungs-Verhältnis”
0.2%of orders come back
“Punkt Abzug weil zu Teuer”
A buyer, on “Preis-Leistungs-Verhältnis”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Babor Cleansing questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data