Augenserum
MaybeAn estimated 0.2% of orders come back. But demand is soft, at -23.0% this quarter, so Augenserum is a Maybe.
- Flapen Score
- 52 / 100Top 26% of 1,260 Kosmetik niches · +5 vs the category median of 4752
- Market size
- €105K/yr83K searches / yr
- 90-day growth
- -23.0%search demand this quarter
- Competition
- 49%top-5 click share · 14 brands · 114 sellers
Flapen Score
Augenserum against its category
The dotted line is the Kosmetik average. Past it, Augenserum is stronger. Inside it, weaker.
Market
The Augenserum market on Amazon at a glance
Shoppers on Amazon Germany searched for Augenserum 83K times last year and spent an estimated €105K. The top 5 brands take 81% of clicks. Demand peaks in Nov–Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 8.8% of those searches ended in a purchase.
Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved -23.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €105K a year.
- Searches, last 12 months
- 83K
- Growth, 90 days vs prior 90
- -23.0%
- Conversion, latest week
- 8.8%
- Market size, estimated
- €105Ka year
- Peak month
- November2.3× the quietest month
- Top search term
- augenserum25K searches a year
02 · Price
A sale here is worth €14.46.
Listings sell for €14.46 on average, from €6.88 to €24.76. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €14.46 that is €1K to €4K a year per listing.
- Average price
- €14.46under the $15 to $100 sweet spot
- Price range
- €6.88–€24.76
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €1K–€4K
- Returns
- 0.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #77 within Augen. It carries 7,706 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 11.5%
- Average rank
- #77in Augen
- Average rating
- 4.31 starsAmazon Germany average 4.37 stars
- Average reviews
- 7,706per listing
- Listings tracked
- 28
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Augenserum products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
M. Asam MAGIC CARE Perfect Eye Augenserum (25 ml) Gegen Dunkle Augenringe und Schwellungen Serum Mit 360 Straffungseffekt & Hyaluronsäure
- Price
- €15.78
- Rating
- 4.2/5
- Reviews
- 1,784
- Age
- 3y ago

The Ordinary Caffeine Solution 5% + EGCG Augenserum gegen Augenringe und müde Augen 30ml
- Price
- €7.62
- Rating
- 4.4/5
- Reviews
- 2,713
- Age
- 4y ago

M. Asam AQUA INTENSE Hyaluron Augencreme (30ml) Parfümfreie Augenpflege mit Hyaluron & Silicium Spendet Feuchtigkeit & Polstert Trockenheitsfältchen auf Für eine Frische & Strahlende Augenpartie
- Price
- €18.85
- Rating
- 4.4/5
- Reviews
- 380
- Age
- 1y ago

Beauty of Joseon Revive eye serum Ginseng + Retinal | Korean Skincare Augencreme-ideal mit Augenpads Gegen falten ungleichmäßigen Hautton Serum zur Augenpflege 30ml
- Price
- €13.66
- Rating
- 4.4/5
- Reviews
- 19,090
- Age
- 3y ago

M. Asam MAGIC CARE Perfect Eye Augenserum (7 ml) Gegen Dunkle Augenringe und Schwellungen Serum Mit 360 Straffungseffekt & Hyaluronsäure
- Price
- €7.88
- Rating
- 4.2/5
- Reviews
- 1,784
- Age
- 1y ago
Trending
estimated 90-day click momentum
Koffein Augenserum Anti-Aging Augencreme gegen Falten und Augenringe mit Hyaluronsäure Lindert Schwellungen Augenpflege für Männer und Frauen
- Price
- €7.55
- Rating
- 4.4/5
- Reviews
- 56
- Age
- 5mo ago

Medicube Salmon DNA PDRN Pink Peptid-Augenserum mit Niacinamid und 99% reinem Retinol Gegen feine Linien & ungleichmäßigen Hautton Koreanische Hautpflege 1.01 fl.oz
- Price
- €13.44
- Rating
- 4.4/5
- Reviews
- 4,339
- Age
- 1y ago

Koffein Augenserum mit 360 Massage Roll On Augencreme Gegen Falten und Augenringe Entfernen Niacinamide Augencreme Gegen Tränensäcke Feuchtigkeitsspendende Anti Aging Caffeine Eye Cream 20ml
- Price
- €8.11
- Rating
- 4.3/5
- Reviews
- 46
- Age
- 9mo ago

The Ordinary Multi-Peptide Eye Serum Anti-Aging-Formel gegen Krähenfüße Augenringe und Schwellungen 15ml
- Price
- €21.35
- Rating
- 4.5/5
- Reviews
- 1,404
- Age
- 3y ago

The Ordinary Caffeine Solution 5% + EGCG Augenserum gegen Augenringe und müde Augen 30ml
- Price
- €7.62
- Rating
- 4.4/5
- Reviews
- 2,713
- Age
- 4y ago
Newest
by launch date
Koffein Augenserum Anti-Aging Augencreme gegen Falten und Augenringe mit Hyaluronsäure Lindert Schwellungen Augenpflege für Männer und Frauen
- Price
- €7.55
- Rating
- 4.4/5
- Reviews
- 56
- Age
- 5mo ago

Koffein Augenserum mit 360 Massage Roll On Augencreme Gegen Falten und Augenringe Entfernen Niacinamide Augencreme Gegen Tränensäcke Feuchtigkeitsspendende Anti Aging Caffeine Eye Cream 20ml
- Price
- €8.11
- Rating
- 4.3/5
- Reviews
- 46
- Age
- 9mo ago

Medicube Salmon DNA PDRN Pink Peptid-Augenserum mit Niacinamid und 99% reinem Retinol Gegen feine Linien & ungleichmäßigen Hautton Koreanische Hautpflege 1.01 fl.oz
- Price
- €13.44
- Rating
- 4.4/5
- Reviews
- 4,339
- Age
- 1y ago

M. Asam MAGIC CARE Perfect Eye Augenserum (7 ml) Gegen Dunkle Augenringe und Schwellungen Serum Mit 360 Straffungseffekt & Hyaluronsäure
- Price
- €7.88
- Rating
- 4.2/5
- Reviews
- 1,784
- Age
- 1y ago

M. Asam AQUA INTENSE Mimic Booster Serum (20ml) Anti Aging Serum Mit Hyaluron Munapsys & Aloe Vera Zur Reduktion Von Mimikfalten Parfümfrei Für Empfindliche Haut
- Price
- €15.90
- Rating
- 4.2/5
- Reviews
- 1,080
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
114
Est. top-5 brand share
81%
Top 20: 100%
Est. top-5 click share
49%
Top 20: 90%
Open market
16%
- M. Asam53%
- The Ordinary14%
- Beauty of Joseon6%
- AXIS-Y4%
- L'Oreal Paris4%
- medicube4%
- Open — no brand owns it (8 brands, 16%)
Demand
Augenserum search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Augenserum search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- augenserum25K/yr
- eye serum12K/yr
- asam beauty augencreme8K/yr
- m asam augencreme8K/yr
- augenserum gegen falten und augenringe9K/yr
- augen serum7K/yr
- m.asam augencreme4K/yr
- asam augencreme3K/yr
- asam beauty augenserum2K/yr
- m asam augenserum1K/yr
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Augenserum questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









