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Augenpads

Maybe

An estimated 0.1% of orders come back. But demand is soft, at -20.9% this quarter, so Augenpads is a Maybe.

Flapen Score
58
58 / 100
Top 8% of 1,260 Kosmetik niches · +11 vs the category median of 47
Market size
€968K/yr1.2M searches / yr
90-day growth
-20.9%search demand this quarter
Competition
53%top-5 click share · 22 brands · 96 sellers

Flapen Score

Augenpads against its category

The dotted line is the Kosmetik average. Past it, Augenpads is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Augenpads market on Amazon at a glance

Shoppers on Amazon Germany searched for Augenpads 1.2M times last year and spent an estimated €968K. The top 5 brands take 63% of clicks. Demand peaks in Mar–Nov. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 7.7% of those searches ended in a purchase.

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -20.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €968K a year.

Searches, last 12 months
1.2M
Growth, 90 days vs prior 90
-20.9%
Conversion, latest week
7.7%
Market size, estimated
€968Ka year
Peak month
November1.8× the quietest month
Top search term
augenpads662K searches a year

02 · Price

A sale here is worth €10.48.

Listings sell for €10.48 on average, from €0.74 to €22.42. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 3,000 to 4,000 of them. At €10.48 that is €31K to €42K a year per listing.

Average price
€10.48under the $15 to $100 sweet spot
Price range
€0.74–€22.42
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
125K–150K
Units per listing a year
3,000–4,000
Revenue per listing a year
€31K–€42K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #22 within Augen. It carries 1,565 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
3.7%
Average rank
#22in Augen
Average rating
4.41 starsAmazon Germany average 4.37 stars
Average reviews
1,565per listing
Listings tracked
27

04 · Newcomers

7 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
7Amazon's first-year sales bar
Average brand age
34 months

Products

Top Augenpads products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 falling

Sellers

96

Top-5 brand share

63%

Top 20: 98%

Top-5 click share

53%

Top 20: 93%

Open market

32%

  • Brand 116%
  • Brand 214%
  • Brand 314%
  • Brand 413%
  • Brand 56%
  • Brand 65%

Demand

Augenpads search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Nov · busiest ÷ quietest = 1.8×

Search terms

Top Augenpads search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • augenpads662K/yr
  • eye patches181K/yr
  • augenpads gegen augenringe90K/yr
  • eye pads38K/yr
  • augenpads gegen falten20K/yr
  • augenpads gegen tränensäcke24K/yr
  • augen pads27K/yr
  • schaebens augenpads28K/yr
  • augenpads hyaluron30K/yr
  • augen patches11K/yr

Reviews and returns

What reviews say buyers love and hate about Augenpads

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Qualität insgesamt”
20%of negative reviews mention “Griff”
0.1%of orders come back
“Verrutschen”
A buyer, on “Griff”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Augenpads questions

Answered from the same tracked data.