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Augenbrauenfarbe

Fail

Prices span $5.67–$13.14, mostly outside the sweet spot, so Augenbrauenfarbe is a Fail.

Flapen Score
44
44 / 100
Ranks 791 of 1,260 Kosmetik niches · −3 vs the category median of 47
Market size
€401K/yr654K searches / yr
90-day growth
-9.1%search demand this quarter
Competition
76%top-5 click share · 9 brands · 67 sellers

Flapen Score

Augenbrauenfarbe against its category

The dotted line is the Kosmetik average. Past it, Augenbrauenfarbe is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Augenbrauenfarbe market on Amazon at a glance

Shoppers on Amazon Germany searched for Augenbrauenfarbe 654K times last year and spent an estimated €401K. The top 5 brands take 88% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 6.9% of those searches ended in a purchase.

Shoppers searched for this 654K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €401K a year.

Searches, last 12 months
654K
Growth, 90 days vs prior 90
-9.1%
Conversion, latest week
6.9%
Market size, estimated
€401Ka year
Peak month
August1.4× the quietest month
Top search term
augenbrauenfarbe362K searches a year

02 · Price

A sale here is worth €8.88.

Listings sell for €8.88 on average, from €5.67 to €13.14. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At €8.88 that is €13K to €18K a year per listing.

Average price
€8.88under the $15 to $100 sweet spot
Price range
€5.67–€13.14
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
30K–40K
Units per listing a year
1,500–2,000
Revenue per listing a year
€13K–€18K
Returns
0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #40 within Make-Up. It carries 7,332 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
92%
Out of stock, average day
5.3%
Average rank
#40in Make-Up
Average rating
4.35 starsAmazon Germany average 4.37 stars
Average reviews
7,332per listing
Listings tracked
13

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Augenbrauenfarbe products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 76% of clicks. A locked shelf that new listings rarely crack.

€0€40K€80K€120K€160K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

67

Est. top-5 brand share

88%

Top 20: 100%

Est. top-5 click share

76%

Top 20: 100%

Open market

8%

  • Syoss66%
  • Demure7%
  • Augenmanufaktur5%
  • MAYBELLINE5%
  • REVERS5%
  • RB RENATA BEAUTY4%
  • Open — no brand owns it (3 brands, 8%)

Demand

Augenbrauenfarbe search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KPrime Day '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Augenbrauenfarbe search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • augenbrauenfarbe362K/yr
  • syoss augenbrauenfarbe71K/yr
  • augenbrauen färben44K/yr
  • augenbrauen farbe26K/yr
  • augenbrauenfarbe braun22K/yr
  • henna augenbrauenfarbe18K/yr
  • augenbrauenfarbe dunkelbraun17K/yr
  • eyebrow tint12K/yr
  • wimpernfarbe braun9K/yr
  • augenbrauen färben set10K/yr

Reviews and returns

What reviews say buyers love and hate about Augenbrauenfarbe

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Farbe”
41%of negative reviews mention “Farbe”
0.2%of orders come back
“Schade, dass light Brown die hellste verfügbare Farbe ist”
A buyer, on “Farbe”41% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Augenbrauenfarbe questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data