Aufhellungsspray Blond
MaybeAn estimated 0.1% of orders come back. But the top 5 brands take 92% of clicks, so Aufhellungsspray Blond is a Maybe.
- Flapen Score
- 51 / 100Top 29% of 1,260 Kosmetik niches · +4 vs the category median of 4751
- Market size
- €161K/yr189K searches / yr
- 90-day growth
- +5.4%search demand this quarter
- Competition
- 58%top-5 click share · 10 brands · 94 sellers
Flapen Score
Aufhellungsspray Blond against its category
The dotted line is the Kosmetik average. Past it, Aufhellungsspray Blond is stronger. Inside it, weaker.
Market
The Aufhellungsspray Blond market on Amazon at a glance
Shoppers on Amazon Germany searched for Aufhellungsspray Blond 189K times last year and spent an estimated €161K. The top 5 brands take 92% of clicks. Demand peaks in Mar–May. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 6.8% of those searches ended in a purchase.
Shoppers searched for this 189K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved +5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €161K a year.
- Searches, last 12 months
- 189K
- Growth, 90 days vs prior 90
- +5.4%
- Conversion, latest week
- 6.8%
- Market size, estimated
- €161Ka year
- Peak month
- March2.6× the quietest month
- Top search term
- aufhellungsspray blond35K searches a year
02 · Price
A sale here is worth €12.61.
Listings sell for €12.61 on average, from €2.65 to €25.47. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At €12.61 that is €3K to €6K a year per listing.
- Average price
- €12.61under the $15 to $100 sweet spot
- Price range
- €2.65–€25.47
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €3K–€6K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
78% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #422 within Haar Colorationen. It carries 1,288 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 78%
- Out of stock, average day
- 6.3%
- Average rank
- #422in Haar Colorationen
- Average rating
- 4.30 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,288per listing
- Listings tracked
- 23
04 · Newcomers
6 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.
- Launched, last 12 months
- 8
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 76 months
Products
Top Aufhellungsspray Blond products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
John Frieda Go Blonder Progressive Bleaching Spray | hebt Blond bis zu 2 Nuancen mit Wärme auf | frischt Reflexe und Wurzeln auf | mit Botanical Citrus Complex | natürliches oder gefärbtes Blond | 100
- Price
- €15.17
- Rating
- 4.5/5
- Reviews
- 111
- Age
- 5mo ago

John Frieda Go Blonder Aufhellungsspray Inhalt: 100ml Haartyp: natürlich blondes und blond gefärbtes Haar Highlights und Lowlights
- Price
- €8.43
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 4mo ago

Garnier 100% Ultra Blond Aufhellungsspray natürlich & progressiv Strähnen-Effekte Sonnenkristall 125 ml
- Price
- €12.58
- Rating
- 4.3/5
- Reviews
- 1,811
- Age
- 11y ago

Schwarzkopf Blonde Aufhell-Spray S1 125 ml Flasche
- Price
- €8.25
- Rating
- 4.4/5
- Reviews
- 213
- Age
- 8y ago

Camomila Intea - Aufhellende Lotion für naturblondes Haar Bio-Naturextrakt aus Kamille 100 ML
- Price
- €10.34
- Rating
- 4.1/5
- Reviews
- 6,639
- Age
- 13y ago
Trending
estimated 90-day click momentum
John Frieda Go Blonder Vorteilsset Shampoo/Conditioner - Inhalt: 1x 250 ml Shampoo 1x 250 ml Conditioner
- Price
- €14.10
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2mo ago

John Frieda Go Blonder Aufhellungsspray Inhalt: 100ml Haartyp: natürlich blondes und blond gefärbtes Haar Highlights und Lowlights
- Price
- €8.43
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 4mo ago

John Frieda Go Blonder Progressive Bleaching Spray | hebt Blond bis zu 2 Nuancen mit Wärme auf | frischt Reflexe und Wurzeln auf | mit Botanical Citrus Complex | natürliches oder gefärbtes Blond | 100
- Price
- €15.17
- Rating
- 4.5/5
- Reviews
- 111
- Age
- 5mo ago

John Frieda Go Blonder Vorteilsset - Inhalt: Shampoo 250ml Conditioner 250ml Aufhellungsspray 100ml - Für feines blondes blondiertes Haar - Aufhellend
- Price
- €14.58
- Rating
- 4.5/5
- Reviews
- 9
- Age
- 2mo ago

Sun Bum Hair Lightener Spray Für blondes bis mittelbraunes Haar UV-Schutz Mit Ananas und Meyer-Zitrone angereichert Vegan 118 ml
- Price
- €14.32
- Rating
- 4.0/5
- Reviews
- 113
- Age
- 5y ago
Newest
by launch date
John Frieda Go Blonder Vorteilsset Shampoo/Conditioner - Inhalt: 1x 250 ml Shampoo 1x 250 ml Conditioner
- Price
- €14.10
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2mo ago

John Frieda Go Blonder Vorteilsset - Inhalt: Shampoo 250ml Conditioner 250ml Aufhellungsspray 100ml - Für feines blondes blondiertes Haar - Aufhellend
- Price
- €14.58
- Rating
- 4.5/5
- Reviews
- 9
- Age
- 2mo ago

John Frieda Go Blonder Aufhellungsspray Inhalt: 100ml Haartyp: natürlich blondes und blond gefärbtes Haar Highlights und Lowlights
- Price
- €8.43
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 4mo ago

John Frieda Go Blonder Shampoo - Inhalt: 250 ml - Haartyp: natürlich blondes und blond gefärbtes Haar Highlights und Lowlights
- Price
- €7.95
- Rating
- 4.1/5
- Reviews
- 13
- Age
- 4mo ago

John Frieda Go Blonder Shampoo - Inhalt: 500 ml - Haartyp: natürlich blondes und blond gefärbtes Haar Highlights und Lowlights
- Price
- €13.66
- Rating
- 4.3/5
- Reviews
- 22
- Age
- 4mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
94
Est. top-5 brand share
92%
Top 20: 100%
Est. top-5 click share
58%
Top 20: 97%
Open market
6%
- John Frieda54%
- Schwarzkopf Blonde13%
- Garnier12%
- Sun Bum8%
- Intea5%
- Goldwell2%
- Open — no brand owns it (4 brands, 6%)
Demand
Aufhellungsspray Blond search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, May · busiest ÷ quietest = 2.6×
Search terms
Top Aufhellungsspray Blond search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- aufhellungsspray blond35K/yr
- john frieda go blonder29K/yr
- blond spray21K/yr
- go blonder spray10K/yr
- go blonder john frieda14K/yr
- go blonder10K/yr
- blondspray9K/yr
- john frieda go blonder spray9K/yr
- blondspray aufheller8K/yr
- aufhellungsspray7K/yr
Reviews and returns
What reviews say buyers love and hate about Aufhellungsspray Blond
We read the reviews and the return reasons for every product selling here.
“Sehr stinkend”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Aufhellungsspray Blond questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









