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Armani Uhr Herren

Fail

The top 5 brands take 100% of clicks, so Armani Uhr Herren is a Fail.

Flapen Score
46
46 / 100
Ranks 679 of 1,260 Kosmetik niches · −1 vs the category median of 47
Market size
€271K/yr213K searches / yr
90-day growth
-9.9%search demand this quarter
Competition
44%top-5 click share · 5 brands · 138 sellers

Flapen Score

Armani Uhr Herren against its category

The dotted line is the Kosmetik average. Past it, Armani Uhr Herren is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Armani Uhr Herren market on Amazon at a glance

Shoppers on Amazon Germany searched for Armani Uhr Herren 213K times last year and spent an estimated €271K. All 5 brands take every click. Demand peaks in Jul–Aug–Sep–Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 213K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €271K a year.

Searches, last 12 months
213K
Growth, 90 days vs prior 90
-9.9%
Conversion, latest week
2.0%
Market size, estimated
€271Ka year
Peak month
July3.7× the quietest month
Top search term
armani parfum herren76K searches a year

02 · Price

A sale here is worth €64.33.

Listings sell for €64.33 on average, from €24.20 to €125.42. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €64.33 that is €0 to €6K a year per listing.

Average price
€64.33inside the $15 to $100 sweet spot
Price range
€24.20–€125.42
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€6K
Returns
0.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

9% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #316 within Düfte. It carries 2,711 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
9%
Prime listings
94%
Out of stock, average day
0.4%
Average rank
#316in Düfte
Average rating
4.54 starsAmazon Germany average 4.37 stars
Average reviews
2,711per listing
Listings tracked
35

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
80 months

Products

Top Armani Uhr Herren products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

5 flat

Sellers

138

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

44%

Top 20: 89%

Open market

0%

  • Brand 187%
  • Brand 28%
  • Brand 33%
  • Brand 41%
  • Brand 51%
  • Open — no brand owns it (0%)

Demand

Armani Uhr Herren search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KPrime Day '24Spike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep, Nov, Dec · busiest ÷ quietest = 3.7×

Search terms

Top Armani Uhr Herren search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • armani parfum herren76K/yr
  • giorgio armani parfüm herren38K/yr
  • armani beauty21K/yr
  • giorgio armani24K/yr
  • armani parfüm11K/yr
  • parfüm herren armani14K/yr
  • armani herren parfum6K/yr
  • armani herren parfüm5K/yr
  • armani parfüm herren6K/yr
  • parfum herren armani5K/yr

Reviews and returns

What reviews say buyers love and hate about Armani Uhr Herren

We read the reviews and the return reasons for every product selling here.

82%of positive reviews mention “Geruch”
57%of negative reviews mention “Geruch”
0.6%of orders come back
“Super Duft unübertroffen”
A buyer, on “Geruch”57% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Armani Uhr Herren questions

Answered from the same tracked data.