How competitive is the Armani Code Parfum Damen niche on Amazon Germany?

4 brands and 58 sellers compete in Armani Code Parfum Damen on Amazon Germany. The top 5 Armani Code Parfum Damen products take 91% of clicks and its top 5 brands hold 100% of demand.

What does it cost to enter the Armani Code Parfum Damen niche?

Armani Code Parfum Damen sells for €48.98 on average on Amazon Germany, inside our $15–$100 sweet spot. Listings span €8.29–€98.57. The average incumbent carries 1,597 reviews — the moat a new listing must climb.

Armani Code Parfum Damen

brand-locked demand (top 5 brands take 100% of clicks) — Armani Code Parfum Damen doesn't clear our bar today.

Flapen Score

Skip it

Ranks 1,194 of 1,260 Kosmetik niches · −14 vs the category median of 47

This niche Category average · 1,260 niches

Is Armani Code Parfum Damen profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Armani Code Parfum Damen is a €57K/yr Amazon Germany market (61K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 33/100.

Armani Code Parfum Damen: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -5.6% over the last 90 days and 1.9% of searches end in a purchase.

€57K

revenue / yr

Units sold / yr2K

Search volume / yr-5.6%61K

Conversion rate1.9%

Avg price€48.98

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers4 · 58

Top-5 product click share91%

Open market0%

Avg brand age106 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 8 products

Top Armani Code Parfum Damen products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Armani - ARMANI CODE FEMME edp vaporizador 50 ml

Price: €61.13
Rating: 4.8/5
Reviews: 59
Age: 13y ago

Armani Code Femme Eau de Parfum Spray 30 ml

Price: €45.54
Rating: 4.6/5
Reviews: 3,045
Age: 19y ago

GIORGIO ARMANI Emporio Armani She Eau de Parfum 100 ml

Price: €43.33
Rating: 4.5/5
Reviews: 408
Age: 1y ago

Giorgio Armani GIORGIO ARMANI CODE EAU DE PARFUM POUR FEMME 75ML VAPORIZADOR Unisex-Erwachsene Keine Aplica Neger Estándar

Price: €98.57
Rating: 5.0/5
Reviews: 3
Age: 6y ago

GIORGIO ARMANI Armani Code Pour Femme Edp Spray für Damen ideal für einen langanhaltenden Duft mit 30 ml

Price: €57.04
Rating: 4.4/5
Reviews: 23
Age: 4y ago

Newest

by launch date

GIORGIO ARMANI Emporio Armani She Eau de Parfum 100 ml

Price: €43.33
Rating: 4.5/5
Reviews: 408
Age: 1y ago

NAINA Damenparfüm Code 33ml Inspirierte Parfüm Damen Parfümfläschchen Spray Flakon Eau de Parfum Einzigartiger Duft und Dufterlebnisse Einzigartige Aromakompositionen - Damendüfte

Price: €8.29
Rating: 4.4/5
Reviews: 17
Age: 2y ago

GIORGIO ARMANI Armani Code Pour Femme Edp Spray für Damen ideal für einen langanhaltenden Duft mit 30 ml

Price: €57.04
Rating: 4.4/5
Reviews: 23
Age: 4y ago

Giorgio Armani GIORGIO ARMANI CODE EAU DE PARFUM POUR FEMME 75ML VAPORIZADOR Unisex-Erwachsene Keine Aplica Neger Estándar

Price: €98.57
Rating: 5.0/5
Reviews: 3
Age: 6y ago

Giorgio Armani S

Price: €29.29
Rating: 4.7/5
Reviews: 8,027
Age: 8y ago

Competition: brands, sellers & click share

The top 5 products capture 91% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

Armani Beauty52%
Emporio Armani29%
GIORGIO ARMANI17%
NAINA3%

Armani Code Parfum Damen demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume61KCVR1.9%Products8Brands4Top 5 Brands100%OOS Rate2.8%Rating4.7★Reviews1,597Avg BSR#788

What reviews say buyers love and hate about Armani Code Parfum Damen

What buyers mention most, as a share of all reviews.

What buyers love

99% of reviews

Geruch87%

“Bestes Parfüm”

Preis-Leistungs-Verhältnis5%

“Der Preis war okay”

Qualität insgesamt3%

“Sehr gute Qualität”

Eignung heißes Wetter2%

“für den Sommer super.”

Haltbarkeit1%

“Verlässlich”

What buyers complain about

94% of reviews

Geruch59%

“Extrem enttäuschend – Duft verfliegt nach Minuten”

beworben Vs Tatsächliches Produkt26%

“Nicht wie abgebildet”

Preis-Leistungs-Verhältnis6%

“Für mich sind die 100 Euro komplett rausgeschmissenes Geld”

Produktzustand4%

“Schade, dass das Foto eine alte Flasche zeigt und dann doch die neue Aufmachung versendet wird”

Armani Code Parfum Damen return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geruch

38%

2beworben Vs Tatsächliches Produkt

26%

3Gesamtgröße

15%

4Produktzustand

10%

5Preis-Leistungs-Verhältnis

Common Armani Code Parfum Damen questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Armani Code Parfum Damen 33/100 on Amazon Germany — Skip it. The niche generates €57K/yr across 8 tracked products. Search demand moved -5.6% over the last 90 days.

Armani Code Parfum Damen buyers on Amazon Germany complain most about Geruch, beworben Vs Tatsächliches Produkt, Preis-Leistungs-Verhältnis, the themes mined from the niche's reviews. Its return rate is 0.4%.