Anua

Shoppers searched for this 663K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved +3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €505K a year.

Searches, last 12 months

663K

Growth, 90 days vs prior 90

+3.5%

Conversion, latest week

4.8%

Market size, estimated

€505Ka year

Peak month

February1.6× the quietest month

Top search term

anua395K searches a year

Listings sell for €15.98 on average, from €10.29 to €32.91. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At €15.98 that is €16K to €20K a year per listing.

Average price

€15.98inside the $15 to $100 sweet spot

Price range

€10.29–€32.91

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

30K–40K

Units per listing a year

1,000–1,250

Revenue per listing a year

€16K–€20K

Returns

0.2%of orders · Amazon Germany median 1.1%

59% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #124 within Gesicht. It carries 2,902 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

59%

Prime listings

97%

Out of stock, average day

0.0%

Average rank

#124in Gesicht

Average rating

4.53 starsAmazon Germany average 4.37 stars

Average reviews

2,902per listing

Listings tracked

32

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

44 months