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antitranspirant gesicht

Worth a look

Shows demand growing +296.3% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 26Growth 100Conversion 74Competition 29Returns 100Price range 73Avg price 79Brand share 16Review moat 57Quality gap 96

Growth

Incredible+296.3%

90-day search growth — must beat 0% to launch

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Avg price

Great€16.65

avg listing price — sweet spot $15–$100

Conversion

Good6.9%

search→purchase rate — share of searches ending in a sale

Price range

Good€6.07–€39.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,226.8

avg incumbent reviews — the moat a new listing must climb

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Market size

Okay€104K

€104K/yr · 91K searches

Brand share

Bad94%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, antitranspirant gesicht is a €104K/yr Amazon Germany market (91K searches/yr). The top 5 brands hold 94% of demand. Verdict: Worth a look — 62/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

antitranspirant gesicht market data

Units sold / yr
8K–10K
avg 500–750/product
Revenue / yr
€133K–€167K
units × avg price
Conversion rate
6.9%
Avg BSR
#273
Page quality
0%
Prime
85%
Sponsored
80%
Out of stock
0.0%
Avg brand age
74 months
Avg seller age
179 days

Competition & brand share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

53

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

4%

  • syNeo45%
  • ODABAN ANTIPERPSPIRANT37%
  • SWEAT-OFF5%
  • SOS4%
  • vokkrv3%
  • VICHY2%
  • Open — no brand owns it (3 brands, 4%)

Demand

Weekly Amazon search volume, last 39 weeks — +296.3% search growth over the last 90 days.
18K13KBlack Friday '25Spike '26Oct '25Nov '25Jan '26Feb '26Mar '26May '26Jun '26

Top antitranspirant gesicht search terms

  • antitranspirant gesicht18K/yr
  • syneo 523K/yr
  • odaban gel15K/yr
  • syneo11K/yr
  • anti schwitzen gesicht6K/yr
  • odaban gesicht5K/yr
  • antitranspirant kopfhaut5K/yr
  • schwitzen kopf4K/yr
  • syneo 5 antitranspirant spray4K/yr
All search terms

Top antitranspirant gesicht products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€10K20%€21K30%€31K40%€42K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

What buyers say about antitranspirant gesicht

What buyers praise and complain about, mined from review topics.

What buyers love

Effizienz9%

“Funktioniert super”

Geruch9%

“riecht recht neutral”

beworben Vs Tatsächliches Produkt8%

“Wirkt wie versprochen”

Qualität insgesamt7%

“Super Produkt”

Einfache Anwendung7%

“Das Spray ist in der Anwendung schneller”

Allergien5%

“Unter den Achseln sind seither keine Irritationen, oder andere Reize aufgetreten”

Preis-Leistungs-Verhältnis4%

“Top Preis, Top Produkt”

Eignung für trockene Haut4%

“Odaban funktioniert nur richtig, wenn man es korrekt anwendet – also abends auf absolut trockene Haut, nicht nach dem Rasieren, und in den ersten Wochen konsequent”

Feucht/Trocken3%

“Habe eine andere Salbe gefunden welche meine feuchten Hände super trocken macht”

Benutzerfreundlichkeit3%

“ohne großen Aufwand”

What buyers complain about

Funktionalität insgesamt19%

“Wirkt bei mir überhaupt nicht”

Allergien18%

“Inflammation”

Geruch9%

“stinkt zum Himmel”

Preis-Leistungs-Verhältnis8%

“Geldverschwendung”

Empfindlichkeit insgesamt3%

“Mehrere Stunden später wurde ich jedoch mitten in der Nacht von extremen Schmerzen und starkem Brennen in einer Achsel geweckt”

Feucht/Trocken3%

“Trocknet,”

Hautgesundheit2%

“Greift die Haut an”

beworben Vs Tatsächliches Produkt2%

“Hält nicht was es verspricht”

Produktzustand2%

“Der Artikel wurde mir bereits benutzt zugesendet”

Nebenwirkungen2%

“Gesundheitsschädlich”

Top return reasons

Funktionalität insgesamt36%
Defekt Material/Teile9%
Geruch8%
Auslaufsicher8%
Entflammbar8%
beworben Vs Tatsächliches Produkt5%
Feucht/Trocken5%
Produktzustand4%
Inhaltsstoffe – insgesamt3%
Reinigung3%

Common questions

Is antitranspirant gesicht profitable to sell on Amazon Germany?
The niche generates €104K/yr across 20 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +296.3%. Flapen's verdict: Worth a look (62/100).
How competitive is the antitranspirant gesicht niche?
9 brands and 53 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 94% of demand.
What do buyers complain about in antitranspirant gesicht?
Top complaints mined from reviews: Funktionalität insgesamt, Allergien, Geruch. The return rate is 0.1%.
What does it cost to enter the antitranspirant gesicht niche?
Listings span €6.07–€39.64; the average listing price is €16.65 (sweet spot $15–$100). The average incumbent carries 1,227 reviews — the moat a new listing must climb.