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Anti Gelbstich

Anti Gelbstich shows low returns (0.1%), but a small market ($64K/yr) keeps it on the watch list.

Flapen Score

53
Worth a look

Top 21% of 1,260 Kosmetik niches · +6 vs the category median of 47

Market size 16Growth 20Conversion 72Competition 79Returns 99Price range 59Avg price 56Brand share 58Review moat 24Quality gap 60
This niche Category average · 1,260 niches

Is Anti Gelbstich profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Anti Gelbstich is a €64K/yr Amazon Germany market (76K searches/yr). The top 5 brands hold 70% of demand. Verdict: Worth a look — 53/100.

Anti Gelbstich: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -11.0% over the last 90 days and 6.6% of searches end in a purchase.

€64K

revenue / yr

Units sold / yr5K
Search volume / yr-11.0%76K
Conversion rate6.6%
Avg price€12.76

Who owns the niche?

The top 5 brands hold 70% of demand, so 30% of the market is open.

30%

open market share

Brands · sellers21 · 146
Top-5 product click share36%
Open market30%
Avg brand age63 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 45 products

Sponsored placement82%
New entrants (1y)4· 2 succeeded
Avg rating4.4★
Avg reviews5,044

Top Anti Gelbstich products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

€0€2K€4K€6K€8K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 rising

Sellers

146

Top-5 brand share

70%

Top 20: 99%

Top-5 click share

36%

Top 20: 77%

Open market

24%

  • FANOLA37%
  • Wella Professionals12%
  • Karseell8%
  • Schwarzkopf Blonde7%
  • Guhl6%
  • Olaplex6%

Anti Gelbstich demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume76KCVR6.6%Products45Brands21Top 5 Brands70%OOS Rate1.9%Rating4.4★Reviews5,044Avg BSR#165
3K2KSpike '25Sep '25Oct '25Dec '25Feb '26Mar '26May '26

Top Anti Gelbstich search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • anti gelbstich23K/yr
  • fanola no yellow mask12K/yr
  • anti gelbstich maske9K/yr
  • gelbstich entfernen haare9K/yr
  • silber maske haare4K/yr
  • fanola no yellow conditioner3K/yr
  • karseell purple hair mask13K/yr
  • kartell purple hair mask3K/yr

What reviews say buyers love and hate about Anti Gelbstich

What buyers mention most, as a share of all reviews.

What buyers love

76% of reviews
Qualität insgesamt19%

Beste Produkte

Eignung für gefärbtes Haar10%

Bestes Silbershampoo für blonde Haare

Farbe9%

Color Frese mask

Geruch8%

Riecht super, funktioniert,

beworben Vs Tatsächliches Produkt7%

Macht was er soll

What buyers complain about

70% of reviews
Farbe16%

Ansatz grau

Feucht/Trocken11%

werden nicht wie bei üblichen Shampoos Trocken.

Preis-Leistungs-Verhältnis10%

Geldverschwendung

Eignung für gefärbtes Haar9%

Haare wurden ORANGE

Funktionalität insgesamt8%

Nützt gar nichts

Anti Gelbstich return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Funktionalität insgesamt
26%
2Farbe
19%
3beworben Vs Tatsächliches Produkt
9%
4Eignung für kurzes Haar
8%
5Kompatibilität – insgesamt
7%

Common Anti Gelbstich questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Anti Gelbstich 53/100 on Amazon Germany — Worth a look. The niche generates €64K/yr across 45 tracked products. 2 of 4 products launched in the last 360 days are still selling. Search demand moved -11.0% over the last 90 days.
Anti Gelbstich buyers on Amazon Germany complain most about Farbe, Feucht/Trocken, Preis-Leistungs-Verhältnis, the themes mined from the niche's reviews. Its return rate is 0.1%.