Adventskalender Nagellack

Shoppers searched for this 168K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -36.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €62K a year.

Searches, last 12 months

168K

Growth, 90 days vs prior 90

-36.6%

Conversion, latest week

0.8%

Market size, estimated

€62Ka year

Peak month

November96.1× the quietest month

Top search term

essie adventskalender11K searches a year

Listings sell for €48.30 on average, from €10.10 to €77.45. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At €48.30 that is €12K to €24K a year per listing.

Average price

€48.30inside the $15 to $100 sweet spot

Price range

€10.10–€77.45

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

3K–4K

Units per listing a year

250–500

Revenue per listing a year

€12K–€24K

Returns

1.1%of orders · Amazon Germany median 1.1%

13% of listings pay for placement with sponsored ads. 38% ship with Prime. On an average day, 28.6% of listings are out of stock. The average listing ranks #919 within Kosmetik & Hautpflegesets. It carries 415 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

13%

Prime listings

38%

Out of stock, average day

28.6%

Average rank

#919in Kosmetik & Hautpflegesets

Average rating

4.53 starsAmazon Germany average 4.37 stars

Average reviews

415per listing

Listings tracked

8

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months