Is Adventskalender Make Up profitable to sell on Amazon Germany?

Flapen scores Adventskalender Make Up 40 out of 100 on Amazon Germany, a Fail. Shoppers spend €0 a year across 15 tracked products. 1 of the 11 products launched in the last year cleared the first-year sales bar. Search demand grew -29.7% in the last 90 days.

How competitive is the Adventskalender Make Up niche on Amazon Germany?

10 brands and 35 sellers compete in Adventskalender Make Up on Amazon Germany. The top 5 Adventskalender Make Up products take 66% of clicks, and the top 5 brands take 83%.

What do buyers complain about in Adventskalender Make Up?

Adventskalender Make Up buyers on Amazon Germany complain most about Geruch, Preis-Leistungs-Verhältnis, and beworben Vs Tatsächliches Produkt. An estimated 0.3% of orders come back.

When does demand for Adventskalender Make Up peak?

Search demand for Adventskalender Make Up on Amazon Germany peaks in Oct–Nov–Dec, and the busiest month runs 460.9× the quietest.

What does it cost to enter the Adventskalender Make Up niche?

Adventskalender Make Up sells for €47.68 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €9.68 to €192.81. The average product has 951 reviews, the count a new listing must catch up to.

Adventskalender Make Up

Fail

Shoppers spend an estimated $0 a year here, so Adventskalender Make Up is a Fail.

Filters Low Review Barrier Quality Gap Out of Stock

Flapen Score: 40
40 / 100Ranks 1,012 of 1,260 Kosmetik niches · −7 vs the category median of 47
Market size: €0/yr587K searches / yr
90-day growth: -29.7%search demand this quarter
Competition: 66%top-5 click share · 10 brands · 35 sellers

Flapen Score

Adventskalender Make Up against its category

The dotted line is the Kosmetik average. Past it, Adventskalender Make Up is stronger. Inside it, weaker.

40Fail

This niche Category average

See the method

Market

The Adventskalender Make Up market on Amazon at a glance

Shoppers on Amazon Germany searched for Adventskalender Make Up 587K times last year and spent an estimated €0. The top 5 brands take 83% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 587K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -29.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €0 a year.

Searches, last 12 months: 587K
Growth, 90 days vs prior 90: -29.7%
Conversion, latest week: 0.0%
Market size, estimated: €0a year
Peak month: November460.9× the quietest month
Top search term: parfüm adventskalender111K searches a year

02 · Price

A sale here is worth €47.68.

Listings sell for €47.68 on average, from €9.68 to €192.81. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €47.68 that is €0 to €5K a year per listing.

Average price: €47.68inside the $15 to $100 sweet spot
Price range: €9.68–€192.81
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 4K–5K
Units per listing a year: 0–100
Revenue per listing a year: €0–€5K
Returns: 0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

27% of listings pay for placement with sponsored ads. 33% ship with Prime. On an average day, 44.0% of listings are out of stock. The average listing ranks #605 within Düfte. It carries 951 reviews at 3.45 stars, so a new listing needs social proof before a better product.

Sponsored listings: 27%
Prime listings: 33%
Out of stock, average day: 44.0%
Average rank: #605in Düfte
Average rating: 3.45 starsAmazon Germany average 4.37 stars
Average reviews: 951per listing
Listings tracked: 15

04 · Newcomers

1 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 11
Successful launches: 1Amazon's first-year sales bar
Average brand age: 32 months

Products

Top Adventskalender Make Up products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 rising

Sellers

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

12%

Brand 152%
Brand 211%
Brand 37%
Brand 47%
Brand 56%
Brand 65%
Open — no brand owns it (4 brands, 12%)

Demand

Adventskalender Make Up search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 460.9×

Search terms

Top Adventskalender Make Up search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

parfüm adventskalender111K/yr -32.8%0.0% conv.
adventskalender parfüm66K/yr -15.2%0.0% conv.
parfum adventskalender77K/yr -39.9%0.3% conv.
adventskalender parfüm damen45K/yr +43.7%0.0% conv.
mini parfüm adventskalender38K/yr -27.2%0.5% conv.
parfüm adventskalender frauen22K/yr -19.1%0.0% conv.
adventskalender frauen parfüm12K/yr +152.6%0.0% conv.
parfum adventskalender damen26K/yr -37.1%0.0% conv.
adventskalender parfum17K/yr +36.4%0.0% conv.
adventskalender mit parfümproben12K/yr -47.7%0.0% conv.

Reviews and returns

What reviews say buyers love and hate about Adventskalender Make Up

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Qualität insgesamt”

38%of negative reviews mention “Geruch”

0.3%of orders come back

“Ich persönlich präferiere allerdings andere Gerüche und möchte jene auch nicht an andere verschenken, weshalb ich die Parfums leider als Fehlkauf empfinde”

A buyer, on “Geruch”38% of negative reviews mention the same topic

Every topic