Is Drahtseil profitable to sell on Amazon Germany?

Flapen scores Drahtseil 74 out of 100 on Amazon Germany, a Pass. Shoppers spend €298K a year across 51 tracked products. 7 of the 13 products launched in the last year cleared the first-year sales bar. Search demand grew +94.4% in the last 90 days.

How competitive is the Drahtseil niche on Amazon Germany?

38 brands and 73 sellers compete in Drahtseil on Amazon Germany. The top 5 Drahtseil products take 27% of clicks, and the top 5 brands take 40%.

What do buyers complain about in Drahtseil?

Drahtseil buyers on Amazon Germany complain most about Gesamtgröße, beworben Vs Tatsächliches Produkt, and Dicke. An estimated 0.9% of orders come back.

When does demand for Drahtseil peak?

Search demand for Drahtseil on Amazon Germany peaks in Apr–May–Jun–Jul, and the busiest month runs 3.2× the quietest.

What does it cost to enter the Drahtseil niche?

Drahtseil sells for €15.06 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €4.20 to €53.93. The average product has 428 reviews, the count a new listing must catch up to.

Drahtseil

Pass

Drahtseil scores 74 out of 100, a Pass. Shoppers spend an estimated $298K a year here, search demand grew +94.4% this quarter, and an estimated 0.9% of orders come back.

Filters No Dominant Brand Low Review Barrier

Flapen Score: 74
74 / 100Top 1% of 490 Gewerbe, Industrie & Wissenschaft niches · +25 vs the category median of 49
Market size: €298K/yr423K searches / yr
90-day growth: +94.4%search demand this quarter
Competition: 27%top-5 click share · 38 brands · 73 sellers

Flapen Score

Drahtseil against its category

The dotted line is the Gewerbe, Industrie & Wissenschaft average. Past it, Drahtseil is stronger. Inside it, weaker.

74Pass

This niche Category average

See the method

Market

The Drahtseil market on Amazon at a glance

Shoppers on Amazon Germany searched for Drahtseil 423K times last year and spent an estimated €298K. The top 5 brands take 40% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 74 out of 100, a Pass.

01 · Demand

An estimated 4.7% of those searches ended in a purchase.

Shoppers searched for this 423K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved +94.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €298K a year.

Searches, last 12 months: 423K
Growth, 90 days vs prior 90: +94.4%
Conversion, latest week: 4.7%
Market size, estimated: €298Ka year
Peak month: May3.2× the quietest month
Top search term: drahtseil92K searches a year

02 · Price

A sale here is worth €15.06.

Listings sell for €15.06 on average, from €4.20 to €53.93. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At €15.06 that is €2K to €4K a year per listing.

Average price: €15.06inside the $15 to $100 sweet spot
Price range: €4.20–€53.93
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 15K–20K
Units per listing a year: 100–250
Revenue per listing a year: €2K–€4K
Returns: 0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

98% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #44 within Materialtransport, Ladungssicherung & Zubehör. It carries 428 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings: 98%
Prime listings: 96%
Out of stock, average day: 7.5%
Average rank: #44in Materialtransport, Ladungssicherung & Zubehör
Average rating: 4.55 starsAmazon Germany average 4.37 stars
Average reviews: 428per listing
Listings tracked: 51

04 · Newcomers

7 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 13
Successful launches: 7Amazon's first-year sales bar
Average brand age: 33 months

Products

Top Drahtseil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

38 falling

Sellers

Top-5 brand share

40%

Top 20: 83%

Top-5 click share

27%

Top 20: 66%

Open market

55%

Brand 112%
Brand 211%
Brand 37%
Brand 45%
Brand 55%
Brand 65%

Demand

Drahtseil search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 3.2×

Search terms

Top Drahtseil search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

drahtseil92K/yr +99.9%3.5% conv.
stahlseil57K/yr +98.1%3.0% conv.
stahlseil mit ösen55K/yr +61.4%2.1% conv.
spannseil25K/yr +141.5%1.6% conv.
drahtseil 3mm26K/yr +93.8%4.7% conv.
drahtseil mit ösen24K/yr +61.6%2.5% conv.
stahlseil 3mm23K/yr +77.0%4.8% conv.
stahlseil ummantelt19K/yr +77.6%2.9% conv.
drahtseil 2mm16K/yr +83.2%5.9% conv.
edelstahlseil 3mm13K/yr +145.2%4.6% conv.

Reviews and returns

What reviews say buyers love and hate about Drahtseil

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Qualität insgesamt”

11%of negative reviews mention “Gesamtgröße”

0.9%of orders come back

“Die mitgelieferten Crimphülsen sind für 4-mm-Seile (Maß A=4,47 mm anstelle der angegebenen korrekt lautenden 3,4mm) ausgelegt und nicht für das 3-mm-Seil geeignet.”

A buyer, on “Gesamtgröße”11% of negative reviews mention the same topic

Every topic