Is Wm Deko profitable to sell on Amazon Germany?

Flapen scores Wm Deko 70 out of 100 on Amazon Germany, a Pass. Shoppers spend €81K a year across 55 tracked products. 24 of the 44 products launched in the last year cleared the first-year sales bar. Search demand grew >1,000% in the last 90 days.

How competitive is the Wm Deko niche on Amazon Germany?

39 brands and 54 sellers compete in Wm Deko on Amazon Germany. The top 5 Wm Deko products take 35% of clicks, and the top 5 brands take 62%.

What do buyers complain about in Wm Deko?

Wm Deko buyers on Amazon Germany complain most about Preis-Leistungs-Verhältnis, Qualität insgesamt, and Gesamtgröße. An estimated 0.1% of orders come back.

What does it cost to enter the Wm Deko niche?

Wm Deko sells for €8.44 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €2.84 to €21.19. The average product has 190 reviews, the count a new listing must catch up to.

Wm Deko

Pass

Wm Deko scores 70 out of 100, a Pass. Shoppers spend an estimated $81K a year here, search demand grew >1,000% this quarter, and an estimated 0.1% of orders come back.

Flapen Score: 70
70 / 100Top 8% of 2,017 Garten niches · +12 vs the category median of 58
Market size: €81K/yr197K searches / yr
90-day growth: >1,000%search demand this quarter
Competition: 35%top-5 click share · 39 brands · 54 sellers

Flapen Score

Wm Deko against its category

The dotted line is the Garten average. Past it, Wm Deko is stronger. Inside it, weaker.

70Pass

This niche Category average

See the method

Market

The Wm Deko market on Amazon at a glance

Shoppers on Amazon Germany searched for Wm Deko 197K times last year and spent an estimated €81K. The top 5 brands take 62% of clicks. Flapen scores it 70 out of 100, a Pass.

01 · Demand

An estimated 4.9% of those searches ended in a purchase.

Shoppers searched for this 197K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated €81K a year.

Searches, last 12 months: 197K
Growth, 90 days vs prior 90: >1,000%
Conversion, latest week: 4.9%
Market size, estimated: €81Ka year
Top search term: wm deko86K searches a year

02 · Price

A sale here is worth €8.44.

Listings sell for €8.44 on average, from €2.84 to €21.19. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At €8.44 that is €844 to €2K a year per listing.

Average price: €8.44under the $15 to $100 sweet spot
Price range: €2.84–€21.19
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 10K–13K
Units per listing a year: 100–250
Revenue per listing a year: €844–€2K
Returns: 0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 26.9% of listings are out of stock. The average listing ranks #226 within Gartendeko. It carries 190 reviews at 4.03 stars, so a new listing needs social proof before a better product.

Sponsored listings: 95%
Prime listings: 96%
Out of stock, average day: 26.9%
Average rank: #226in Gartendeko
Average rating: 4.03 starsAmazon Germany average 4.37 stars
Average reviews: 190per listing
Listings tracked: 55

04 · Newcomers

24 of last year's 44 launches cleared the first-year sales bar.

44 products launched here in the last 12 months. 24 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 17 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 44
Successful launches: 24Amazon's first-year sales bar
Average brand age: 17 months

Products

Top Wm Deko products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

Sellers

Top-5 brand share

62%

Top 20: 86%

Top-5 click share

35%

Top 20: 71%

Open market

34%

Brand 120%
Brand 217%
Brand 310%
Brand 48%
Brand 57%
Brand 63%

Search terms

Top Wm Deko search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

wm deko86K/yr >1,000%3.0% conv.
wm deko 202638K/yr >1,000%3.9% conv.
wm 2026 deko22K/yr >1,000%2.7% conv.
deko wm 20269K/yr >1,000%3.4% conv.
wimpelkette wm 20268K/yr >1,000%9.2% conv.
fussball wm 2026 deko6K/yr +983.1%2.5% conv.
wm wimpelkette 20265K/yr >1,000%9.9% conv.
deko fussball wm 20265K/yr >1,000%3.4% conv.
fussball deko wm 20264K/yr >1,000%2.5% conv.
deko wm4K/yr >1,000%3.3% conv.

Reviews and returns

What reviews say buyers love and hate about Wm Deko

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Qualität insgesamt”

18%of negative reviews mention “Preis-Leistungs-Verhältnis”

0.1%of orders come back

“Preis, Leistung stimmt nicht”

A buyer, on “Preis-Leistungs-Verhältnis”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

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FAQ

Common Wm Deko questions

Answered from the same tracked data.

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