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Vertikaltuch

Fail

Demand is soft, at -31.3% this quarter, so Vertikaltuch is a Fail.

Flapen Score
44
44 / 100
Ranks 1,788 of 2,017 Garten niches · −14 vs the category median of 58
Market size
€462K/yr804K searches / yr
90-day growth
-31.3%search demand this quarter
Competition
74%top-5 click share · 13 brands · 33 sellers

Flapen Score

Vertikaltuch against its category

The dotted line is the Garten average. Past it, Vertikaltuch is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vertikaltuch market on Amazon at a glance

Shoppers on Amazon Germany searched for Vertikaltuch 804K times last year and spent an estimated €462K. The top 5 brands take 83% of clicks. Demand peaks in Jul–Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 804K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -31.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €462K a year.

Searches, last 12 months
804K
Growth, 90 days vs prior 90
-31.3%
Conversion, latest week
1.3%
Market size, estimated
€462Ka year
Peak month
December4.2× the quietest month
Top search term
therapieschaukel kinder292K searches a year

02 · Price

A sale here is worth €43.58.

Listings sell for €43.58 on average, from €16.72 to €97.31. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At €43.58 that is €11K to €22K a year per listing.

Average price
€43.58inside the $15 to $100 sweet spot
Price range
€16.72–€97.31
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
€11K–€22K
Returns
4.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 9.9% of listings are out of stock. The average listing ranks #79 within Gartenmöbel & Zubehör. It carries 111 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
94%
Out of stock, average day
9.9%
Average rank
#79in Gartenmöbel & Zubehör
Average rating
4.15 starsAmazon Germany average 4.37 stars
Average reviews
111per listing
Listings tracked
16

04 · Newcomers

4 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
4Amazon's first-year sales bar
Average brand age
36 months

Products

Top Vertikaltuch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

13 falling

Sellers

33

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

15%

  • Brand 167%
  • Brand 27%
  • Brand 34%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (7 brands, 15%)

Demand

Vertikaltuch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KBlack Friday '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul, Nov, Dec · busiest ÷ quietest = 4.2×

Search terms

Top Vertikaltuch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • therapieschaukel kinder292K/yr
  • therapieschaukel140K/yr
  • schaukeltuch41K/yr
  • tuchschaukel kinder33K/yr
  • vertikaltuch37K/yr
  • aerial yogatuch29K/yr
  • yoga hängematte23K/yr
  • yogatuch21K/yr
  • schaukeltuch kinder13K/yr
  • hängetuch kinder20K/yr

Reviews and returns

What reviews say buyers love and hate about Vertikaltuch

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Qualität insgesamt”
26%of negative reviews mention “Dehnbarkeit/Erweiterbarkeit/Elastizität”
4.6%of orders come back
“Sehr elastis”
A buyer, on “Dehnbarkeit/Erweiterbarkeit/Elastizität”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Vertikaltuch questions

Answered from the same tracked data.